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ARTICLE · 09 MARCH 2020

The Meubles Léon Decision – Advertising Credit: Merchants, Beware!

On January 20, 2020, the Court of Appeal of Quebec, in the matter of Meubles Léon ltée v. Option consommateurs1...

CanadaMedia, Telecoms, IT, Entertainment

On January 20, 2020, the Court of Appeal of Quebec, in the matter of Meubles Léon ltée v. Option consommateurs1, rendered an important decision in consumer protection law, particularly with respect to credit-related advertising and the strict limitations in relation thereto.

Any business advertising credit or financing options for the sale of its products and services in Québec, or offering credit as a service, should be aware of the rules set forth by the court, which may entail significant changes in how credit is advertised to consumers.

I. The dispute

Leon's Furniture ("Leon's") is a furniture and appliance retailer offering various financing options to buyers of its products, such as "no payments, no interest until later" or "equal payments for a certain number of months with no interest". In certain circumstances, however, an annual fee was charged, or the applicable taxes were front-loaded upon purchase, without any mention of these charges in the

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