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ARTICLE · 31 OCTOBER 2019

No More Free Rides For Large Online Digital Media Services

Calls to require online digital media services to contribute to Canadian culture have been a political issue for almost a decade.

CanadaMedia, Telecoms, IT, Entertainment

Calls to require online digital media services to contribute to Canadian culture have been a political issue for almost a decade. Those calls have grown louder in recent months as Canadians have come to rely increasingly on (foreign) digital platforms to access television programming.The issue is alive in the current federal election, in part, because Heritage Minister Pablo Rodriguez has stated that "there will be 'no more free rides' when it comes to digital platforms and their contributions to Canadian culture."1

Background

For much of the past decade, the federal government has resisted calls to require online digital media services to contribute to Canadian culture.Initially, there was little evidence that these digital platforms were having a material impact on the Canadian broadcasting system and its key stakeholders, including Canadian broadcasters, distributors and producers.That has all changed in recent years.Canadian distributors (cable, IPTV and DTH)

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