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ARTICLE · 13 APRIL 2018

Animated GUI Designs – Who's Registering In Canada?

On January 16, 2017, the Canadian Intellectual Property Office (CIPO) announced a change to its examination practice for computer-generated animated designs.

CanadaIntellectual Property

On January 16, 2017, the Canadian Intellectual Property Office (CIPO) announced a change to its examination practice for computer-generated animated designs. Under the new guidelines, CIPO considers computer-generated animated designs having a sequence of frames as a single design. The previous practice was to view each image in isolation, either as "variants" or distinct designs. Pending applications filed prior to January 16, 2017 were able to benefit from the change as long as the applicant petitioned for reexamination within a certain timeframe.

The change added a dose of modernity to the Canadian regime by recognizing that a sequence of graphics can cooperate to create an unique and dynamic visual effect, and that this is subject matter appropriately protectable by design rights. It aligns practice with other jurisdictions, particularly the United States, and makes Canada more favorable than some others.

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