A Picture Can Be Worth A Thousand Links

From giant billboards on the highway to tiny pictures that can go viral within seconds, the use of social media sites like Instagram, Pinterest and Tumblr has revolutionized the advertising industry. Companies can now reach their target audiences more quickly and more effectively by taking advantage of instantaneous posting of pictures and blogs. The use of social media apps that allow the quick exchange of photos to other users is rapidly growing. Apps like Instagram are some of the top social media apps, bringing in more than 200 million active users around the world (http://www.theguardian.com). These apps can be a valuable tool for businesses whose advertising depends on the sharing of visual content with their clients.