It's said that
data has replaced oil as the most profitable commodity in
today's digital era. And like all things lucrative, the
potential for data to be used in deceptive or illegal ways for
financial benefit is not only there, but it's increasingly
being put into practice.
The most well-known examples of questionable data usage is the
manner in which the big tech giants have been
breaching the trust of their clients, when allowing their
freely given personal information to be used to influence how they
act.
But, a recent case – the first of its kind in Australia
– highlights the fact that data breaches are in no way
confined to social media. And the action brought by former
paramedic Tracey Evans further shows that Australian employers can
be negligent in the way they store employee data.