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ARTICLE · 15 AUGUST 2011

Dyson's Australian Innovation Patents Help Blow Copy Fans Away

A look at how Dyson has been using Australia's innovation patent system as a part of its global strategy.

AustraliaIntellectual Property

Dyson, the UK-based designer of the iconic cyclonic vacuum cleaner and AirbladeTM hand dryer, has been successfully using Australia's innovation patent system as a key part of its global strategy for protecting its latest design revolution, the Air MultiplierTM bladeless fan.

Over the past 18 years, Dyson has earned an international reputation for engineering and design innovation and excellence. To protect its innovations, Dyson has invested significant resources in protecting the valuable intellectual property (IP) relating to each new product. In recent months, Dyson's IP has allowed it to shut down trade in copies of its Air MultiplierTM bladeless fans.

Australia's innovation patents

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