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ARTICLE · 17 APRIL 2016

Can I trademark my own name?

Kylie Minogue is defending her first name in court after a US TV personality, Kylie Jenner, tried to trademark the name.

AustraliaIntellectual Property

Kylie Minogue is all loco-motion defending her first name in court after a young reality TV personality in the United States called Kylie Jenner tried to trademark the name Kylie.

Kylie Jenner filed in a US court to trademark the name "Kylie" for marketing, advertising and entertainment services. If Ms Jenner won a trademark on her first name it would prevent others using the name Kylie in the same branding of products such as cosmetics, clothing, entertainment and pop culture.

You should be so lucky, cried Australia's singing budgie, who launched legal action in the US Patent and Trademark Office pointing out she has had the domain name kylie.com since 1996 – a year before Kylie Jenner was born. Our Kylie launched her first album 'Kylie' in 1988 that sold 500,000 copies in the US. Since then she has released 13 albums, performed countless concerts and her name is known around the world.

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