Firm Profile > OlarteMoure > Bogota, Colombia

CARRERA 5 N° 34-03
BOGOTÁ 110311

Intellectual property Tier 2

Specialist boutique OlarteMoure is recognised as a leading name in the patent field across Latin America, particularly in the pharmaceuticals sector. The practice also handles trade mark, copyright, regulatory matters and litigation. The very highly regarded Carlos Olarte (‘one of the best patent attorneys in the region; proficient in IP matters and business oriented’) and Juan Guillermo Moure head the sizeable 35-strong team, many of whom have dual professional backgrounds (legal and scientific). Trade mark director Bibiana Agudelo is also noted. The practice is responsible for the maintenance of large patent portfolios across Latin America, including those of Novartis AG, Merck and Pfizer, among other major companies; by November 2018 the firm had filed over 360 regional cases and processed over 700 office actions. The firm continues to represent Industria de Alimentos Zenú (by instruction from Reed Smith LLP) in US litigation against LatinFood Corp, which registered and is selling products branded in the US with the clients’ well-known trade mark ZENÚ. Alexander Agudelo, Carlos Parra and María Clara Múnera were all promoted to partner in 2018. Other clients include AGP, Bristol-Myers Squibb, EAFIT, Productos Familia and Panacea-Velvack.

Competition and antitrust Tier 4

OlarteMoure’s practice receives praise for ‘providing holistic and applicable solutions in a changing regulatory environment’. Founding partner Juan Guillermo Moure heads the practice along with associate director of litigation Juan Felipe Acosta and competition co-ordinator Isabella Herrera. The IP-specialised boutique has been growing its competition practice, particularly on the litigation side by working on unfair competition cases involving large claims. The team is currently defending MVH Inversiones in a suit brought by a former supplier turned competitor, as well as advising the company on two counterclaims, on cancellation actions before the Trademark Office and on annulment actions of the supplier’s marks before the administrative courts. In terms of merger control, the team assisted Nutresa with various merger control procedures, culminating in that which saw the company’s sale to Comeca Group affiliate Prodenvases.


Founded in 2003, OlarteMoure is a highly specialized intellectual property, regulatory and competition law firm formed by recognized leaders in their fields and academic circles. OlarteMoure strives to provide practical, proactive and timely counsel that is based on comprehensive legal analysis and thorough understanding of its clients’ business environment, under a competitive pricing and cost structure, and all under a rewarding work environment that promotes and stimulates constant professional development and excellence in client service. Persevering in this mission has allowed OlarteMoure to quickly claim and maintain top-tier status as an IP and competition law firm in Colombia. More recently, OlarteMoure has consolidated a regional IP practice throughout the Latin American region. Through a tight-knit alliance of local firms with outstanding relationships with the local IP office and impressive enforcement litigation experience, OlarteMoure is able to provide an unparalleled regional prosecution and litigation service. In addition to its Bogota office, the firm has offices in Medellin, Barranquilla, Bucaramanga and a representative office in Tokyo, Japan.

Areas of practice

Patents: the firm prosecutes Latin America-wide regional portfolios for various clients and is recognized for its specialized technical proficiency in the chemical and biotechnology arts. The firm has also consolidated a unique and proficient drafting practice for its growing regional base of R&D clients.

Trademarks: the firm is experienced in prosecution and portfolio management, as well as civil and criminal infringement litigation. It is also recognized for its established practice in geographical indications.

Health regulatory law: counsels clients on regulatory issues, including: test data protection; marketing authorization strategy and filings; review of clinical protocols; defence of administrative investigations; compliance review of advertising, labelling, manufacturing and distribution practices.

Antitrust and restrictive trade practices: the firm provides counsel in antitrust investigations, consent decrees, compliance issues and civil antitrust actions. In the pharmaceutical sector, the firm provides specialized counsel on issues regarding the National Medicament Price Commission and other agencies.

Innovation, protection and transfer: the firm has an experienced team counseling local clients on developing strategic IP portfolios, packaging technologies and identifying opportunities for monetization.

Corporate and transactional: stretching out across all of its practice areas, these services include matters involving corporate, commercial, foreign exchange and consumer law.

Publicity and consumer protection: the firm provides counsel in all areas relating to consumer protection laws, including clearance and defense litigation before administrative and judicial authorities.

Copyright: the firm provides portfolio management and clearance services. It also handles administrative, civil and criminal litigation related to enforcement, authorship and disposition of rights.

Plant variety protection: the firm prosecutes and files PBR applications throughout the Andean region and also handles enforcement litigation.

Unfair competition: the firm offers counseling in all areas of unfair competition, including strategic planning, contract review and litigation.

Anti-counterfeiting: the firm offers counsel in all areas relating to anti-counterfeiting activities, including private investigations, market research and criminal litigation.

Compliance: the firm provides counsel, risk management and auditing services to ensure compliance with legal, ethical, industry standards, including FCPA, UK Bribery Act and UNCAC.

Data privacy: the firm counsels clients in all aspects of data protection, including database submissions and compliance review.

Konektium: through this sister company, the firm helps high potential innovation projects with project structuring consulting services and identifying funding opportunities.


Department Name Email Telephone
Partners Carlos R Olarte E:
Partners Juan G Moure E:
Photo Name Position Profile
Mr Juan Felipe Acosta  photo Mr Juan Felipe Acosta
Mr Alexander Agudelo  photo Mr Alexander Agudelo
 Isabella Herrera  photo Isabella Herrera
Mr Juan G. Moure  photo Mr Juan G. Moure
 Maria Clara Munera  photo Maria Clara Munera
Mr Carlos Olarte  photo Mr Carlos Olarte
Mr Carlos Parra  photo Mr Carlos Parra
Associates : 50
Other international offices : Tokyo
Partners : 2