Firm Profile > Cuesta Campos y Asociados S.C. > Guadalajara, Mexico

Cuesta Campos y Asociados S.C.

Labour and employment Tier 2

The popular team at Cuesta Campos y Asociados S.C. is praised for its 'excellent performance and service', with clients appreciating the fact it has 'an expert on different areas of legal and employment matters'. The 'committed and goal oriented' team is co-led by Carlos Ferran and Gerardo Valencia, and has a strong stable of international clients. Japanese companies benefit from the firm's dedicated Japanese service group, which has three full-time Japanese speaking consultants. Recently the team advised PepsiCo on the design and implementation of a new strategy to handle work risk regarding employee accidents. Other clients include Lundbeck, Crocs, Honda, and Mitsui.

Corporate and M&A Tier 3

Meritas alliance member Cuesta Campos y Asociados S.C. has a growing presence throughout the country, with offices in Mexico City, Guadalajara, and León, which is a key hub for the automotive industry. Clients rate the 'prepared, knowledgeable, available and thorough' team whose 'highly-trained' lawyers are 'quick learners and make the best use of resources'. As well as transactional matters, the firm also advises on anti-corruption issues. Recently the team advised Crocs on the closure of its operations in Mexico. It also represented satellite internet services company IsoTropic Networks on the establishment of its operations in Mexico. Hugo Cuesta leads the team, which includes the highly-rated Azucena Marín.

Real estate Tier 3

Clients rely on Cuesta Campos y Asociados S.C. because of the lawyers’ ‘responsiveness and accessibility’, ’closeness to the client and involvement in each matter. Each one of the lawyers is trustworthy and they all have the same high-level of knowledge’. Domestically, the firm has offices in Mexico City, Guadalajara and El Bajío; internationally it is part of the MERITAS global network. The 6-strong team handles the transactional aspects of real estate and associated tax matters, as well as handling technical and regulatory issues such as urbanisation and environment; recent work has seen the team active primarily in the hospitality, industrial and commercial sectors. The firm assisted new client Decathlon on opening a 4,000m² shop in Guadalajara; Jabil-Nypro with the expansion of its operations in Mexico involving the negotiation and closing of several lease agreements for industrial facilities in the cities of Chihuahua, Monterrey, Tijuana and Guadalajara; Reprocesadora Industrial in relation to the $7.5m lease of one of its property in Jalisco by a subsidiary of Grupo Pochteca and involving environmental law matters given the lessee’s activities in handling raw and therefore potentially hazardous materials; and, in León, the team advised Japanese hotel group Toyoko Inn on the acquisition of a piece of land in a prime part of the city. Based in Guadalajara, practice head Berenice Soto (who made partner in December 2018) is an ‘outstanding professional’: she has ‘a really good attitude and she is always aware of all the topics. Efficiency is one of her strengths’. Her work is supported by that of associate Jesús Bueno, who is also Guadalajara-based. The team works closely with the corporate and M&A practice, with support coming from Azucena Marin, Hugo Cuesta and principal associate Luis Enrique Regil. Other clients include Nike, Quinn Fiduciary Services, Daimler, ZF Sachs, Grupo DMI, Interamerican Development Bank and ABC Polymer.

Banking and finance Tier 4

The Mexican member of the MERITAS alliance network, Cuesta Campos y Asociados S.C. has ‘fantastic knowledge of Mexican finance and law, combined with the ability to explain it simply and efficiently to foreign counsel and clients’; clients also note ‘reasonable fees’.  With a slightly unusual footprint -the firm has offices in Mexico City, Guadalajara and León- the team acts primarily for international banks involved in asset-based lending, as well as handling corporate finance, restructuring, syndicated loans, project finance, secured credit transactions, industrial mortgages, guaranty trusts, bridge loans, letters of credit, fintech, and public and private debt securities offerings. The nine-strong team recently represented key client Bank of America, as lender, in the restructuring of a $100m debtor-in-possession financing involving a new revolving credit agreement granted in conjunction with Wells Fargo Bank, as agent and lender, to Real Alloy Holding; Cerberus in terminating and releasing the security package of a $117m loan granted to a group of Mexican corporate borrowers; and Bank of Montreal in the termination and release of a $118m security package relating to a paid-off loan granted to a group of companies in the rubber manufacturing sector. The practice is co-led by firm-founder Hugo Cuesta and Azucena Marin, a ‘fantastic lawyer and a trusted advisor’. Associate Romina Fernández is ‘quick and business-focused in her communication’; and further support comes from Luis Enrique Regil, also an associate. Other clients include HSBC, Citibank, and Canadian Imperial Bank of Commerce.

Intellectual property Tier 4

Cuesta Campos y Asociados S.C. is considered 'excellent in the life science sector', although it acts for clients across a range of industries, including automotive, food, and fashion. The team, which is led by Mauricio Chozas, handles patent and trade mark litigation, as well as trade mark registrations. Recently the team successfully defended Synthon Mexico against an annulment action that resulted in a four-year litigation. Other active clients include Loto System, Almex, M&C Saatchi and Biofarma Natural.


Cuesta Campos (CC) is a full service Mexican law firm, founded in 1978. As a leading business law firm, it is recognized for providing a personalized service under the highest ethical and quality standards. Client satisfaction and long-term professional relationships have been used as a measure of success.

The firm has offices in Mexico City, Guadalajara and in the Bajio region, as well as a presence in Monterrey, Tijuana, Ciudad Juarez and Cancun, through long-standing professional affiliations. Cuesta Campos is the exclusive member of Meritas Law Firms Worldwide in Mexico, having the best of both worlds: a local firm with international standards.

The firm

The firm has a strong track record representing sophisticated needs for leading North American, European and Asian multinationals and foreign banks operating in various Mexican jurisdictions, as well as top Mexican entities. The team is known for being flexible, business-oriented and committed to representing its clients’ interests. All attorneys and staff are fully bilingual and many hold postgraduate studies and LLMs from leading universities in Mexico, the United States and Europe. CC operates under project management methodologies to increase efficiency and focus on value added.

CC is a top-ranked and recommended firm in Chambers and Partners, The Legal 500, International Finance Law Review (IFLR) and Latin Lawyer in corporate/M&A, banking and finance, labour and employment, real estate, and intellectual property.

Cuesta Campos is the exclusive Mexico member of Meritas Law Firms Worldwide, a global affiliation of more than 7,500 lawyers in 185 independent full-service law firms in over 90 countries that share a commitment to providing reliable legal expertise worldwide with the highest standards of client service and technical aptitude. The firm is a national sponsor of the Association of Corporate Counsel (ACC), and regularly publishes articles and presents webinars and conferences on various legal topics in different forums.

What clients say

‘It has been a pleasure working with Hugo Cuesta Lea?o and his entire team at CC. The most important characteristic of a professional relationship is trust. Flextronics has worked with Cuesta Campos y Asociados since 1997 on all our legal needs, which are quite diverse ranging from corporate to mergers/acquisition, tax, real estate, immigration, etc, and I can think of nobody Flextronics would trust more in Mexico than Hugo, Azucena and their superb team.’ Tom Mannion, senior vice-president, WorldWide Operations at Flex.

Areas of practice

Administrative; compliance; antitrust; banking and finance; corporate; environmental; estate planning; foreign investment; international trade; immigration; intellectual property; labor and employment; social security; litigation; mergers and acquisitions; real estate; tax; energy; telecommunications.


Spanish, English, French, German and Japanese.


Department Name Email Telephone
Antitrust Azucena Marín
Banking and finance Hugo Cuesta
Corporate M&A Hugo Cuesta
International trade Rafael Sánchez
Intellectual property Mauricio Chozas
Labor and employment Gerardo Valencia
Labor and employment Carlos Ferrán Martínez
Real estate Berenice Soto
Other fee-earners : 40
Total staff : 65
Partners : 5