ECIJA > Tegucigalpa, Honduras > Firm Profile


Honduras > Dispute resolution Tier 2

The disputes team at global firm ECIJA 'stands out for its experience, poise and, above all, its negotiation skills'. It has a strong client base of well-known domestic and multinational companies, which it represents in a range of proceedings, including contentious-administrative, labour and IP disputes and asset recovery actions. Co-practice head Rosalinda Cruz Sequeira is well versed in civil, commercial and constitutional litigation. Arbitration is also a key area of expertise for the department, including for practice co-head Roberto Williams, who has notable experience in arbitration, particularly relating to the contracting of public works, and regularly acts as an arbitrator, as well as handling real estate, IP and insurance litigation. The duo receives strong support from senior associate Jorge Reina.

Practice head(s):

Roberto Williams; Rosalinda Cruz Sequeira


‘The team’s reliability is unmatched in terms of their legal knowledge. Their opinions are respected both by clients and regulators.’

‘Their standout qualities are integrity, honesty and a good reputation. Their advice is clear and thorough, giving the necessary assistance to resolve our concerns. Rosalinda Cruz, Jorge Reina and Roberto Williams are our best advisers and have exceptional ethical and professional values.’

‘We have confidence in the experience of the team.’

‘They stand out for their experience, poise and, above all, their negotiation skills.’

Key clients

Banco Lafise

Cámara Hondureña de Aseguradores (CAHDA)

Quality Grains

Pinturas Sur Honduras

Guccio Gucci


Work highlights

  • Acting for Pinturas Sur Honduras in a dispute over the benefits of a private pension fund being claimed by a former employee.
  • Acting for Cámara Hondureña de Aseguradores (CAHDA) in contentious-administrative proceedings seeking the nullification of actions of the National Commission of Banks and Insurance.
  • Representing Banco Lafise in judicial actions for the recovery of debts owed to the bank.

Honduras > Corporate and M&A Tier 3

ECIJA's highly regarded corporate team advises national and international clients on general corporate matters, restructurings, M&A, regional expansions and the closure of operations in Honduras. As part of ECIJA's extensive network in Europe and Latin America, the Honduras office offers a wealth of additional resources to clients, including ECIJA Tech, a legaltech and cybersecurity service which assists with the digitisation of clients' legal departments and the reduction of associated costs. Rosalinda Cruz Sequeira, who has significant strength in corporate matters in the financial services and insurance sectors, leads the team with Roberto Williams.

Practice head(s):

Rosalinda Cruz Sequeira; Roberto Williams


‘They get to know their clients and support them as a team, without any ego, always keeping the best interests of the company in mind.’

‘Rosalinda Cruz is always available to assist us and can quickly seek out the solution to our problem.’

‘They are attentive to clients.’

‘The team handles cases in an agile manner and has the right contacts to keep things moving forwards.’

Key clients

Cure International

Stendhal Americas

Bolsa Centroamericana de Valores


Pisos y Mármoles/Ferco

Distribuidora La Florida (Fifco)

Assa Compañía de Seguros, Sucursal Honduras

Pinturas Sur Honduras

Ahern International de Centroamerica

Work highlights

  • Advised Stendhal Americas on a service agreement with Biogen International for the marketing of the drug Nusinersena, under the brand name Spinraza, throughout Latin America.
  • Providing ongoing advice to the board of directors of the Central American Stock Exchange, Bolsa Centroamericana de Valores.
  • Advised Pisos y Mármoles/Ferco on a maximum share capital increase of more than $3m to satisfy its obligations with a foreign creditor and expand Ferco stores in Honduras.

Honduras > Intellectual property Tier 3

Global firm ECIJA specialises in the defence of IP rights, representing regional clients and the local subsidiaries of international companies in infringement claims and disputes over the IP aspects of distribution agreements. In addition, it assists in contentious matters for its associated office, IP boutique Bufete Casco. The team also advises on the registration and renewal of trade marks, the payment of annuities and protection against counterfeiting. Roberto Williams, who has extensive IP litigation experience, leads the team.

Practice head(s):

Roberto Williams

Key clients

Quality Grains

The Coffee Cup Franchise

DHL Honduras

Distribuidora Garesa

Work highlights

  • Acted for DHL Honduras in requesting the cessation of the use of the DHL brand by a Honduran company offering the shipment and delivery of DHL packages without the client’s authorisation.
  • Advised Distribuidora Garesa on its application for the registration of the trade mark La condesa y diseño, and on the opposition to the trade mark by the Swiss company Chocosuisse Verband Schweizerischer Schokoladefabrikanten, in coordination with the Swiss government, due to the design’s similarity to the Swiss flag.
  • Brought a criminal judicial action against the Honduran company Franquicias Múltiples on behalf of Salvadoran company Quality Grains over its use of the trade mark The Coffee Cup.

The firm: ECIJA is a European law firm with headquarters in Spain and offices in Portugal, Chile, Ecuador, Colombia, Brazil, Mexico, Puerto Rico, Panama, Costa Rica, Nicaragua, Honduras, Dominican Republic, Guatemala and El Salvador. ECIJA has a multidisciplinary team of over 750 professionals, with exceptional experience in their areas of specialization, enabled to work in different jurisdictions, with extensive knowledge of the different industries and international markets. ECIJA is a client-focused law firm with the agility and personal service of a high-end boutique firm and the multidisciplinary experience of a large firm. ECIJA is a full-service firm with significant experience and specialized in the practice areas required by international clients to invest and operate globally.

ECIJA’s international capacity is outstanding, the firm offers integrated cross-border advice. Since 2019, ECIJA has merged with 16 law firms and has become the largest Spanish law firm in Latin America. Nowadays, ECIJA has 29 offices in 16 countries. Furthermore, in 2019 ECIJA signed the biggest strategic agreement between a Spanish and Chinese firm, the joint venture being with the 4th largest firm in China (Grandall Law). The agreement brought together 3,500 lawyers and 54 offices in Iberia, Latin America and Asia. “To put that in perspective, that is comparable with CMS and Norton Rose Fulbright, some of the biggest firms in the world by headcount.”

Main areas of practice
Corporate: the firm provides corporate and M&A services for both local and international clients. The practice in M&A is multi-jurisdictional, focused on transactions with a regional component in Latin American markets. The team is trained in legal project management tools in order to control the time and cost of any transaction.

Banking and finance: the team includes prestigious attorneys who have assisted important international and local banks with sophisticated transactions. The firm’s services involve many aspects of the complex regulatory financial world, including syndicated credit facilities, project finance and banking products such as leasing, factoring, confirming, mortgages, pledges and credit cards.

Dispute resolution: ECIJA has a strong practice for dispute resolution both in local courts and arbitration. The disputes include commercial, civil, investment and government. Regarding arbitration, the firm has a regional practice of several partners with strong experience and skills in international arbitration using the ICC, AAA and UNCITRAL rules, and also with local rules in each country.

Technology and data privacy: ECIJA in one of the leading firms in LatAm for technology and data privacy practices. The team is focused on the technology industry for complex transactions, M&A and software developments.

Employment and human rights: the firm has a strong practice in employment matters from the employer perspective. Services include litigation, technology issues related to the employment, company’s restructurating, immigration and compliance. ECIJA’s practice in human rights is focused on compliance with international standards in five areas: gender, age, functional diversity, social origin, and diversity of sexual orientation and gender identity.

Administrative and infrastructure: the services provided by ECIJA range from managing regulatory aspects of the relationship, from the regulatory point of view between the client and the government, throughout the execution of agreements with public entities.

Energy: ECIJA is one of the most recognized and acknowledged law firms in the structuring and development of energy projects in the Central American region because of its vast experience in the field. The services include regulatory aspects related to obtaining licenses and authorizations, as well as the contractual aspects of negotiating agreements for electricity purchase with distribution companies. The relevant experience and knowledge of energy project developments also covers construction and financing agreements.

Trusts: the firm has advised regional and foreign clients in connection with the incorporation of trust companies, the opening of internal trust departments and the design of business transactions which employ trust structures, including philanthropic, administration, guaranty, and real estate development trusts. Likewise, ECIJA has advised local banks in connection with the implementation of trust operations that include financing structures.

Competition/merger control: ECIJA advises large US, European and Latin American corporations in antitrust and merger control investigations at national and cross-border level. Clients come from several sectors, having strong expertise in regulated industries such as telecoms and ICTs.

Foreign investment: ECIJA has a regional legal team that is prepared to advise foreign investors on how to structure their investment in any country of the region, including aspects such as obtaining the benefits of various tax incentive regimes and dealing with customs issues that come up when importing or exporting goods and services.

Real estate: ECIJA is a well-known player in the real estate market in Latin America.  The team has developed special capacities in the development of multi-purpose projects, including housing, commercial, offices and leisure spaces.  ECIJA provides its services to developers of projects up to individual investors willing to have a second home or retirement place.  ECIJA advises the developers from the acquisition of the land through the permit process until a final product is delivered to the customers, acting as a business partner of its clients with the tools of legal project management.  The practice is fulfilled with the experience of the partners in the construction industry.

Tax: ECIJA is a team of strongly committed professionals reputed to thoroughly address their clients’ needs involving taxation.  ECIJA provides insightful advice on local and international tax issues pertaining to business endeavors and personal concerns.  In addition, they are effective litigators and have obtained significant awards for tax claims and suits, on behalf of their clients.

ECIJA’s tax law practice focuses in two main areas: legal advice and litigation, for both national and municipal taxes.  ECIJA’s legal advice ​provides specialized advisory services, tax contingencies analysis and tax planning.  The litigation area ​handles tax claims in the administrative venue and judiciary processes.  International taxation queries ​are also prevalent.  The current international investment surge has triggered an array of tax advisory services in connection with international tax issues.

Energy/oil and gas: ECIJA is one of the most recognized and acknowledged law firms in the structuring and development of energy and oil and gas projects in the Central American, Caribbean and in Ecuador. ECIJA has participated in the development and execution of the main projects in the energy and oil and gas sector in the region: Coca Codo Sinclair 1500 MW of electricity generation with the company Sinohydro. The services include regulatory aspects related to obtaining licenses and authorisations, as well as the contractual aspects of negotiating agreements for electricity purchase with distribution companies.

Founding Partner: Corporate, Banking and Finance, Insurance Regulation, Constitutional Practice, Dispute Resolution and Merger Control. Rosalinda Cruz 9512 - 1782
Managing Partner: Corporate, Insurance Regulation, Dispute Resolution (Ordinary Jurisdiction, Arbitration, Mediation & DAB), Foreign Investment and Infrastructure, Commercial Contracts (Distribution, Agency and Representation, Supply, Sales of Goods). Roberto Alejandro 9905 - 7846
Rosalinda Cruz  photo Rosalinda Cruz Managing Partner at ECIJA Honduras
Roberto Alejandro Williams  photo Roberto Alejandro Williams Partner
Daniel Eduardo Williams Cruz : Marketing and Communication
Gabriela María Williams Cruz : Marketing and Communication

ECIJA GPA strengthens its presence in Ecuador with the opening of a new branch in Cuenca

ECIJA GPA expands its team by integrating the law firm Estudio Central of Cuenca.

ECIJA GPA strengthens its presence in Ecuador with the opening of a new office in Manta

ECIJA GPA starts the year reinforcing its team with Ingrid Rodriguez as the new partner of the Manta office.