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Firms in the Spotlight Intellectual property: disputes

Reinhold Cohn & Partners

Reinhold Cohn & Partners logo

Reinhold Cohn Group (RCG) is the leading intellectual property firm in Israel. As the largest and earliest established IP firm, RCG offers premier expertise in filing, prosecution, renewals, protection, oppositions, opinions, due diligence, freedom to operate, enforcement, litigation, licensing, commercialisation and evaluation, portfolio management and strategic counselling in all areas of intellectual property such as …

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Intellectual property: disputes in Israel

Gilat, Bareket & Co. of Reinhold Cohn Group

A spearhead at the forefront of the IP litigation arena in Israel, Gilat, Bareket & Co. of Reinhold Cohn Group represents some of the biggest multinational names in patent and trade mark litigation. Practice co-head David Gilat is a seasoned expert in the fields of tech and branding. Alongside him leading the department, Eran Bareket handles IP litigation, particularly pertaining to multiple jurisdictions, before both courts and the relevant registrars. Also part of the leadership trio is Roy Kornick who heads the IP enforcement division of the firm. Trade mark attorney Luiz Blanc, patent litigator Lior Glassman, and Lihi Goldenberg, who complements her legal capabilities in intellectual property with an education in chemistry, are other key contacts to note.

Practice head(s):

David Gilat; Eran Bareket; Roy Kornick

Other key lawyers:

Luiz Blanc; Lior Glassman; Lihi Goldenberg


‘A professional team with extensive experience in a variety of fields!’

‘Availability, humanity, quick understanding and professional work.’

‘The best Israeli law firm specializing in IP. Second to none. Excellent in every aspect. Firm of the highest quality possible. Excellent knowledgeable lawyers.’

‘Extremely professional, knowledgeable and talented IP lawyers and litigators. Eran Bareket is an extremely bright and excellent lawyer and one of the best IP lawyers and litigators in Israel. David Gilat is an excellent lawyer and one of the best IP lawyers in Israel.’

‘Very professional. Provide diverse services.’

‘Very professional. Available to me as a client. Very creative in finding solutions to problems.’

‘Very good staff. Very synchronized and work well together.’

‘Excellent professionals. Service oriented.’

‘The team has first tier competence with respect to patent litigation, with an emphasis on pharmaceutical patent litigation. The team is streamlined and timely, providing ongoing reports of progress and developments throughout the litigation.’

‘Mr. Eran Bareket is a brilliant patent litigator, with deep understanding and familiarity of the pharmaceutical material and patent law. Mr. Bareket has a strong grasp of the short-term as well as long-term implications of patent litigation and regulatory concerns. It is very convenient and effecient to work with Mr. Bareket, who goes out of his way to make sure the client is aware and in agreement with the chosen strategy.’

‘Wonderful firm with highly skilled attorneys and excellent service.’

‘Luiz Blanc – one of the best attorneys I have ever worked with. Perfect advice, perfect work and perfect communication.’

Key clients







Takeda Israel Ltd.

Royal DSM


Tommy Hilfiger

Harley Davidson



Under Armor


Calvin Klein


Alector Inc.

Coherus Bioscience Inc.

Tnuva Central Cooperative for the Marketing of Agricultural Produce in Israel Ltd. (of the Bright Foods group)

AFI (Africa Israel)


Adama Agricultural Solutions

Abercrombie & Fitch


OriGene Seeds



Super Pharm

Habitat Design International

Shionogi & Co., Ltd.

Viiv HealthCare Company

NextarChempharma Solutions Ltd.

Novo Nordisk

Sarine Technologies Ltd.

Evigence Sensors


ALK-Abelló A/S



Igentify Inc.

DIMS Technologies ltd.

Intra Cellular Therapies

Work highlights

  • Representing sportswear manufacturer adidas in a suit (and countersuit) filed by a Facebook group manager after the group was closed following a complaint by adidas that the group facilitates the sale of counterfeit products.
  • Successfully represented pharmaceuticals company Bayer in a patent opposition by one of its competitors with respect to Bayer’s high-profile drug Xarelto®. Also representing Bayer in two patent oppositions filed by its competitors relating to several aspects of Bayer’s anti-cancer drug NEXAVAR® (sorafenib).
  • Successfully represented real estate giant AFI in several proceeding related to the protection of its trademark ‘SAVYON” which AFI uses with respect to one of its most famous residential neighbourhoods in the center of Israel.

Liad Whatstein & Co. Law Office

A market leader and go-to firm for companies operating in the pharmaceutical, defense and communications technology sectors, Liad Whatstein & Co. Law Office handles complex patent litigation, patent term extensions, and has a notable soft IP and trade mark practice. Noted for the scientific understanding complementing his legal expertise, practice head Liad Whatstein acts for private companies as well as state organs. Life sciences litigator Amira Mangelus leads the practice alongside Whatstein and is also in charge of the firm’s patent prosecution practice. Matti Michel stands out for his proficiency in military tech litigation.

Practice head(s):

Liad Whatstein; Amira Mangelus

Other key lawyers:

Matti Michel


‘Excellent. Highly professional, assertive and astute. On the cutting edge.’

‘Liad Whatstein in my view is the best IP litigator in Israel, very knowledgeable in sciences as well as juristic issues. Extremely hard working and identifies wholeheartedly with the needs of the Client. Amira Mangelus, is an excellent second-chair. Very smart and hardworking.’

‘Extremely professional and respond in no time!’

‘Liad Whatstein & Co has a great understanding of the Israeli law and provides excellent strategic advice. The team has great technical understanding of the subject matter and writes excellent detailed briefs. It also makes pragmatic advice in running life sciences projects.’

‘Liad Whatstein is a stand out individual. His in-depth understanding of the law together with technical understanding of the science allows him to give very pragmatic advice. Liad is also very responsive for a partner and the work product is excellent.’

‘Liad Whatstein, the head of the firm, is one of the most brilliant people I’ve met. He is capable of learning any complex scientific and technological case and gain outstanding proficiency in the details of it, much more than expected from (even IP) a lawyer. He has many valuable contacts with professionals in the relevant areas.’

Key clients










Bristol Myers

Procter & Gamble


The State of Israel

The Hebrew University






Hearst Corporation

Fruit of the Loom

Eli Lilly

Leo Pharma



Ralph Lauren


Tory Burch

Paramount Pictures Corporation

The H.D. Lee Company

Wrangler Apparel Corp.

The North Face Apparel Corp.

Jansport Apparel Corp.








Kanye West

Brown Forman

Finlandia Vodka

Grey Goose Vodka

Spin Master

Moose Toys

Elbit Systems



Novo Nordisk



NBC Universal

20th Century Fox


Dr. Fischer Pharmaceuticals


Triumph Motorcycles

Harvard University

Prudential plc


Homag Group AG

Immunogen Inc.

Advanced Accelerator Applications

Eden Gallery


Work highlights

  • Representing Novartis in several patent proceedings regarding drugs like Afinitor and Revolade in matters of cancer cell proliferation and organic chemistry.
  • Representing Sanofi and Regeneron in opposition proceedings against Amgen regarding the clients’ antibody drugs Praluent and Repatha.
  • Represented Abbott in proceedings brought by SuperPharm regarding an attempt to challenge Abbott’s use and registration of a trademark.


Luthi+Webb‘s patent dispute practice is among the leaders in the market, representing large domestic clients before both national and foreign courts. Seasoned IP litigator Richard Luthi heads the department and regularly represents the pharmaceutical industry in court and before governmental authorities. Daniel Lerner is also very active, regularly leading on cases and acting for multinational companies in patent disputes. Martin Binnes further bolsters the team’s expertise with two decades of experience in the pharmaceutical industry. 

Practice head(s):

Richard Luthi

Other key lawyers:

Daniel Lerner; Martin Binnes; Eliran Hadad; Rotem Cohen


‘Well-regarded firm with good experience in helping technology clients.’

‘I work with Daniel Lerner on patent matters. Very diligent and responsive.’

Key clients

Beigene Pharmaceuticals



Shandong Luye Pharmaceutical

Johnson & Johnson


Genesis Prize Foundation

Peanuts Worldwide


Israel Aerospace Industries

Celeb LLC.

Willi-Food International

Sircle Collection B.V.

Bank Leumi LeIsrael


Work highlights

  • Representing Equashield Medical Ltd in a dispute against Teva Medical and Simplivia Healthcare Ltd, including patent infringement claims before Israeli courts and revocation proceedings before the ILPTO.
  • Represented Gilead Science in a patent opposition filed by Teva against our client’s patent protecting the molecule Tenofovir alafenamide (TAF).
  • Represented Willi-Food International against a preliminary injunction filed by Mutti SpA., claiming passing off in relation to sliced tomatoes products packages.

S. Horowitz & Co

Household names in the telecoms and media industries, higher education institutions, and in particular the pharmaceutical industry seek advice from S. Horowitz & Co regarding their IP litigation matters. Renowned both domestically and at an international level for his expertise in IP disputes, Tal Band leads the team and represents clients before both courts and relevant regulatory offices. Avi Ordo further bolsters the practice with his additional expertise in representing clients in mediation and arbitration proceedings. Especially noteworthy is also Yair Ziv, who regularly assists Band in matters such as the defense of companies against patent infringement claims. 

Practice head(s):

Tal Band

Other key lawyers:

Avi Ordo; Dovev Apel; Ran Vogel; Noam Blei; Moran Katz; Yair Ziv; Katia Leokumovich


‘The IP practice group of S. Horowitz is the perfect solution for us, as it has an excellent and professional team with standards equivalent to those of the leading multinational firms in NY and London. It provides us comprehensive and “one-stop-shop” advice and representation on contentious and non-contentious aspects of IP in a wide variety of areas both in Israel and in many other jurisdictions.’

‘Moran Katz and Avi Ordo are remarkable attorneys, highly experienced and the legal services provided by them are at the highest level. They are well above their competitors in service, quality, professionalism and, even more importantly, getting great results. It’s a pleasure to work with them and I unequivocally recommend them.’

‘S. Horowitz has an excellent Intellectual Property Dispute practice group which is highly professional, pragmatic and a pleasure to work with. They have a diversified experienced staff, from senior partners to junior associates, males and females, who are all very commitment to their clients and understand their commercial needs. They assign the best and most cost effective team to each case.’

‘Avi Ordo is a talented, strategic, creative, and at the same time commercial and business orientated. His advice is clear, easy to understand, and always on point. Furthermore, Avi is very quick to respond, courteous and lovely to work with.’

‘I am working closely with the S. Horowitz team and have discovered a superb team with extremely capable and experienced practitioners. They are enthusiastic, committed and professional. Their large IP department is staffed with highly skilled, knowledgeable and thoughtful professionals, which enables them to excel in everything they do.’

‘Avi Ordo is an impressive practitioner and a great strategist. He stands out for his vast experience in handling complex trademark disputes and portfolio management. He is bright, knowledgeable and creative and his advice is always very practical, straightforward and commercial-oriented. Moran Katz is also a great lawyer, extremely professional, responsive, experienced and knowledgeable. She is very diligent yet practical and creative.’

‘Tal Band’s impressive reputation is well-deserving and we are fortunate to have him on our side, leading our strategy and its implementation on the issues most crucial to our industry.’

‘With the professional and dedicated support of Ran Vogel, Dovev Apel and Yair Ziv, who possess vast knowledge in patents law, drug regulation and life sciences, the S. Horowitz & Co. team provides valuable advice and representation before the Israeli Registrar of Patents and all levels of the Israeli civil courts.’

Key clients

Teva Pharmaceutical Industries Ltd.

Teva Medical Ltd.

Avnet Inc.

The Chemical, Pharmaceutical and Environmental Society of the Manufacturers’ Association of Israel

Lego Juris A/S

Cognyte Technologies Israel Ltd.

WalkOut Ltd.

NovaSight Ltd.

Smart Shooter Ltd.

UNIPAL General Trading Limited

Simplivia Healthcare Ltd.

Pharma Cosmetics Laboratories Ltd.

Aroma Israel Ltd.

TTV Productions Ltd.

Paz Oil Company Ltd.



Alvisa Montblanc, S.L. and Fridenson Solutions F.L. Ltd

Anita Ice Cream Ltd.

Work highlights

  • Acting for Teva Pharmaceutical Industries Ltd. on all its contentious and regulatory work in Israel.
  • Representing Smart Shooter Ltd.  in patent opposition proceedings and a trade secret claim against Israel Weapon Industries.
  • Representing Avnet Inc. in securing the company’s rights in the registered trademark “AVNET” (wordmark).

Herzog Fox & Neeman

With an international scope through close professional partnerships in the US, China, the UK, and the EU, Herzog Fox & Neeman covers the whole range of IP disputes with a special focus on trade marks and their intersection with domain names, representing clients both before courts and the Israeli Trademark Office. An expert on the relationship between domain names and trade marks, Karen Elburg leads the team and sits on the board of directors of the Israel Internet Association. Gilad Wekselman brings his expertise in mediation and arbitration. Another noteworthy practitioner is Jenia Melkhior, who handles copyright and domain name matters.

Practice head(s):

Karen Elburg

Other key lawyers:

David Zailer; Gilad Wekselman; Adar Bengom (Ortal); Jenia Melkhior; Edward Levdansky


‘Jenia Melkhior is our main contact at the firm. She’s sharp, quick and flexible. A real asset to have on your side.’

‘Karen, Jenia and Adar all have excellent instincts, and their advice and approach to matters is always commercially focused, achieving the client’s aims quickly and cost-effectively, whilst at the same time appreciating and being able to deal practically with thorny legal issues that necessarily arise on occasion.’

‘HFN is my choice for Israel! The team around Karen Elburg and Jenia Melkhior delivers excellent work and they are also great personalities!’

‘Karen Elburg and Jenia Melkhior are both outstanding practitioners – very smart and also very easy to deal with – they come up with great strategies and present them in a digestible and responsive manner! Great fun to work with!’

‘The entire team is very responsive and they provide clear and precise advice.’

‘The IP practice at HFN is distinguished by the breadth of its expertise across all facets of IP – corporate, commercial, litigation and trademark/design prosecution. They have market leaders in each of these areas, which means that a client can feel comfortable that he is receiving quality IP work, whatever the issue.’

‘Karen Elburg and Adar Ortal. Both are skilled at contentious proceedings before the Israel PTO. Where court litigation is required, David Zailer and Gilad Wekselman are both litigators with a national profile, each of whom has successfully handled IP litigation matters up to the Israel Supreme Court.’

‘The Herzog team is stacked with smart, client-focused people. They are very efficient, and provide strategic legal and business advice.’

Key clients

Interactive Brokers LLC

888 Holdings PLC

Fox Wizel Ltd.


Adika Style Ltd.

LDRS Group Ltd.

Gemological Institute of America Inc.

Bionic 8 Ltd.

Rani Zim Shopping Centers Ltd.

Magenta Venture Partners

Habonim Dror Olami

Mohari Hospitality

Triple Plus Ltd.

Work highlights

  • Acted for Fox Wizel Ltd. in a trademark dispute surrounding their entry into the Israeli market.
  • Represented Triple Plus Ltd. in appealing the District Court’s rejection of its patent opposition.
  • Representing Habonim Dror in a trademark opposition proceeding engendered by internal disputes between factions within the movement.

Meitar Law Offices

Trusted by large multinational technology clients to handle their patent and trade mark matters, the team at Meitar Law Offices is comprised of specialists at the intersection between IP, competition and privacy law. Practice head Yoav Oestreicher represents companies in Israel and the US before the relevant courts, in arbitration, and at the Israeli Patent and Trademark Office. Another practitioner with US experience, Ariel Rakover focuses on litigation surrounding IP, technology, and class actions. Additionally noteworthy is senior associate Heni Rothstein Cohen for her proficiency in IP and tech disputes. Boris Roginkin recently made partner.

Practice head(s):

Yoav Oestreicher

Other key lawyers:

Ariel Rakover; Adam Shapira; Rotem Gilad; Heni Rothstein Cohen; Boris Roginkin

Key clients

Philip Morris


Mifal Hapayis

Cylus Cyber Security Ltd.

Zap Group

GlaxoSmithKline (GSK)

Zoom Communications

EasyJet Airline

Work highlights

  • Representing Verint in a patent infringement claim related to cipher-text only attacks on GSM cellular communications.
  • Represented Cylus Ltd. in opposition proceedings against Cylance regarding the registration of the mark CYLUS.
  • Representing Mifal Hapayis in a patent infringement claim at the Tel Aviv District Court regarding a patent for a multi-screened monitor unit system.

Pearl Cohen Zedek Latzer Baratz

Pearl Cohen Zedek Latzer Baratz handles the whole range of IP litigation but most notably acts for numerous large multinational clients in trade mark disputes. The practice group is led by Yossi Markovich, an exceptional trade mark litigator and chairman of the IP committee of the Israel Bar Association as well as the American Israel Chamber of Commerce. Clients also benefit from Zeev Pearl's comprehensive scientific knowledge alongside his legal expertise. Other key contacts in the team include Nathaniel Agou, who represents clients both before courts and the Patents, Designs and Trademarks Office, as well as Lee Ardon, a specialist in IP matters pertaining to the pharmaceutical and biotechnology industries.

Practice head(s):

Zeev Pearl; Yossi Markovich

Other key lawyers:

Nathaniel Agou; Lee Ardon


‘Amazing firm, extensive expertise in IP in general and specifically in IP disputes. While different law firms have a very narrow understanding of the market, the competition and limit their legal advice to IP, Pearl Cohen is business oriented, consider the broader picture and has the company’s best interest in mind.’

‘The seamless cooperation between the firm’s IL and US teams is quite significant for us with our worldwide operation, and the firm’s unique approach to IP, high-tech, software and the market in general assists us to make better decision.’

‘Yossi Markovich – the greatest IP litigator in Israel by far. Yossi offers strategy like no other and his ability to predict the outcome of the dispute and the outcome in the market is more than impressing. Yossi’s vision and manner in which he leads his team and offers guidance to clients is incomparable.

‘The cross border team we are working with, professionals in both the US in Israel, are a powerhouse of IP knowledge, legal quality work and unrivalled customer service. I would recommend any technology company the litigation and dispute practice team at Pearl Cohen.’

‘The team is very responsive and attentive.’

‘I work with Nathaniel Agou mostly and he has always helped me a lot.’

Key clients




Suzuki Motors


Levi Strauss & Co.


F1 Formula One

Otter Products LLC


Soda Club



PharmaNutra S.P.A.



Klil Industries


Estar Technologies Ltd

PSI Ecology

I.M.Segev Industries



Work highlights

  • Representing Espresso Club Ltd. in a claim against Espresso Mor alleging that the latter’s new packaging constituted trademark infringement and passing off.
  • Represented Soda Stream in a trademark application and rival proceedings against Hadas Filtering Solutions Ltd.
  • Representing PSI Ecology and I.M.Segev Industries in a civil lawsuit filed by Alon Group Ltd. alleging patent infringements.

Dr Shlomo Cohen & Co Law Office

Dr Shlomo Cohen & Co Law Office is a full-service IP law firm which acts for numerous large multinational clients with notable matters pertaining to the life sciences and fashion industries. The department is headed by Shay Israel, who handles both litigation and enforcement. Shlomo Cohen and Gavriel Cohen are also very active.

Practice head(s):

Shay Israel

Other key lawyers:

Shlomo Cohen; Gavriel Cohen

Ariel Dubinsky, Law Office

Experts in handling trade mark and copyright cases, the team at Ariel Dubinsky, Law Office is particularly well versed in domain name disputes and in representing photographers. Practice head Ariel Dubinsky focuses on multi-jurisdictional trade mark litigation and currently heads the IP committee of the Tel Aviv branch of the Israeli Bar Association. Associate Ori Peretz adds expertise in internet and e-commerce matters, while associate Tslil Pas-Kay advises clients in the fashion, cosmetics, and hi-tech industry sectors and represents them before the Patents, Designs and Trademarks Office.

Practice head(s):

Ariel Dubinsky

Other key lawyers:

Ori Peretz; Tslil Pas-Kay


‘In my opinion, the firm is one of the top law firm specializing in IP.’

‘Ariel is a seasoned IP lawyer who is both pragmatic and pleasant to work with. Ariel is a capable litigator and is very experienced in copyright and trademark law. He knows how build a strong argument while maintaining a degree of fairness which is less and less present among lawyers these days.’

‘Ariel Dubinsky Law Firm is an experienced and outstanding firm in the field of intellectual property disputes.’

‘They treat every case and client individually, with a unique understanding of their case and what needs to be done to achieve outstandingly positive results. We have worked countless times with Ariel without complaint.’

‘Ariel Dubinsky team is highly professional and skilled in all aspects of the legal profession. The firm as a whole provide services in all aspects include litigation and other civil procedures. I believe Ariel firm excel the top legal firms in Israel in the fields of IP and international cross-border capabilities.’

‘The team is friendly and cooperative. At all times, they responded in a timely fashion, providing complete answers to our inquiries. They were also very transparent about their billing methods. Their advice was superb and their approach to litigation whereby they do their utmost to avoid costly litigation is the best approach.’

‘Efficient and clever team that seeks the right solutions not only from the legal point of view but from the business point of view.’

‘Ariel Dubinsky is a real professional who always provides swift and beneficial advice with respect to IP disputes taking into account the client’s commercial interests in addition to the relevant aspects of the law.’

Key clients

Altunis-Trading, Gestao e Servicos LDA

Tableau Software, LLC

Shantou Corporation



Alonim Kitchens

Institut AllergoSan



Work highlights

  • Representing Altunis-Trading, Gestao e Servicos LDA against Cipriani S.A. in trademark cancellation proceedings before the Tel Aviv District Court.
  • Represented Tableau Software, LLC in an appeal against the Registrar of Trademarks before the Tel Aviv District Court.
  • Represented Shantou Corporation before the Israeli trademark office.

Ehrlich Group

Ehrlich Group complements its IP litigation work with a strong practice in filing and prosecuting both trade marks and patents as well as particular expertise in the gaming and pharmaceutical sectors. Yehuda Neubauer, a seasoned IP litigator with twenty years of experience representing clients in domestic and cross border matters, co-heads the team. Co-head Roy Melzer focuses on advising tech companies and technology transfer offices. Amit Ehrlich completes the leadership trio with his expertise in commercialising patents and the relevant licensing structures.

Practice head(s):

Yehuda Neubauer; Roy Melzer; Amit Ehrlich

Key clients

Bacardi & Company Limited


Wissotzky Tea (Israel) Ltd.

The Polo/Lauren Company, L.P.

Hyundai Motor Company


Enplas Corporation





Mad Dogg Athletics Europe, BV

Work highlights

  • Represented AstraZeneca AB in trademark opposition proceedings regarding the mark ‘BREZTRI’.
  • Represented Insitu, Inc. in patent opposition proceedings against Israel Aerospace Industries.
  • Represented Nintendo in several cases concerning distribution of infringing gaming consoles.

Eitan Mehulal Sadot, Advocates & Patent Attorneys

Eitan Mehulal Sadot, Advocates & Patent Attorneys litigates issues arising around IP assets for a long list of domestic and foreign clients. Practice co-head Sally Gillis represents companies from highly regulated sectors such as biotech, chemistry, clean and hi-tech. Co-head Shirley Gal is another specialist in patent matters as well as the strategic development of brands.

Practice head(s):

Sally Gillis; Shirley Gal

Other key lawyers:

Yaniv Baum


‘They have a very good team especially on patent cases, especially Mrs. Sally Gillis.’

‘Mrs. Sally Gillis heads the patent department and she is an excellent and experienced patent lawyer.’

Key clients

Procter & Gamble

TomGrow Ltd.

Castro Model Ltd.

Michlol Ltd.

Cadence Design Systems Limited

Electra Consumer Products (1951) Ltd.


The Gillette Company

Neuroderm Ltd.

Solaredge Technologies Ltd.

Mellanox Technologies Ltd.

Mobileye Technologies Ltd.

BioCatch Ltd.

OpenWeb Technologies Ltd.

E. I. Du Pont de Nemours and Company

Janssen Sciences Ireland Unlimited Company

The University of Kansas

University of Pittsburgh

Applied Biophotonics Ltd.

Shijiazhuang Sagacity New Drug Development Co., Ltd.

Ryvu Therapeutics S.A.

Infrasonix, Inc.

Arizona Board of Regents

ETH Zurich


Eggciting Products B.V.

Gruppo Scienzia Machinale S.R.L.

Candiani S.p.A

Agro Intelligence ApS

Applied Biophotonics Ltd.

Shijiazhuang Sagacity New Drug Development Co., Ltd.

Ryvu Therapeutics S.A.

Infrasonix, Inc.

Gruppo Scienzia Machinale S.R.L.

Candiani S.p.A

Ersan madeni Eşya sanayi ve Ticaret Ltd.

Splink, Inc.

Molecular Plasma Group SA

Sliderstraw UG

Enertechnos Holdings Limited

Hydranautics (Nitto Group)

Albemarle Corporation

Safran Data Systems

Work highlights

  • Represented The Gillette Company in a trademark opposition proceeding filed by Kelemata S.r.l before the Israel Patent and Trademark Registrar.
  • Represented Point tec Products Electronic GmbH in a trademark opposition proceeding against Francillon S.A. before the Israel Patent and Trademark Registrar.


Co-led by Reuven Behar, the team at FISCHER (FBC & Co.) has expertise across a broad spectrum of industries and handles the whole range of IP matters with a strong focus on patents as well as trade secrets. Behar is an expert litigator in the field, particularly in the life sciences sector. Co-head Yael Riemer represents clients before the Registrar of Patents and Trademarks as well as the Customs Authority. Highly active in the team is also associate Tamara Dreiman.

Practice head(s):

Reuven Behar; Yael Riemer

Other key lawyers:

Tamara Dreiman


‘Wonderful team, very available, very talented, very able, passionate and yet wise.’

‘Yael Riemer is an excellent professional. She is fierce and knows how to fight in Court, and she also knows when to negotiate with the opponent. She knows the case 100%, and her team has exceptional availability.’

‘Yael Riemer – thorough business and legal understanding. Has great capability to see the large picture as well as the smallest detail.’

‘The FBC team (Mainly Reuven Behar and Yael Rimer) supports our IP team in negotiation and litigation when our IP portfolio is “attacked” by our competitors, we receive this support when the issues are in Israel, but also abroad. They also support us to define our IP strategy, mainly in the field of IP of software/digital. The reason that we work with FBC is professionalism of the team, also when we compare them with other teams from out of Israel.’

‘Truly professionals team. Very knowledgeable, on the details, through, quick to respond, pleasure working with this team.’

‘Adv. Riemer is an excellent litigator, sharp and extremely smart. She also understands the commercial needs of the client and always remember the big picture and the strategy. Very pleasant with excellent human skills. Pleasure to work with her.’

‘From A to Z it was a real pleasure to work with the team. They are by far someone to count on, know any smallest details, care, understand the material. I don’t know how they got through thousand of emails and documents in such a short time and are able to remember things we totally forgot.’

‘We had worked with Miss. Yael Rimer and her team, Yael has an animal instinct with an unbelievable knowledge of the smallest details. The team was able to help us gain what is ours by right. It was from our point of view life-saving, they enabled us to continue with the technology that we had invented.’

Key clients

Google Israel Ltd.

Netafim Ltd.

Israel Discount Bank Ltd.

Reshet Media Ltd.

News 10 Ltd.

Israel Hayom Ltd.

Makor Rishon Newspaper LP

IOTM Solution Ltd.

U-see2 Ltd.

Raphael Advanced Defense Systems Ltd.

Purple Biotech Ltd.

Pitango Venture Capital


Picodya Technologies Ltd.

Full DNA Ltd.

Nucleon Cyber Ltd.

Therma Sphera Ltd.

Hystrix Technologies Ltd.

Joshu Israel Ltd.

Bug MultiSystems Ltd.

Trendcolor S.R.L

Ecoppia Scientific Ltd.

AGT International GmbH

Cipko Online

Datafirst SAS

ANI Pharmaceuticals Inc.

Spa Cosmetics Ltd

Modan Electronics Ltd

Starplast Industries Ltd

Alumot Or Ltd (CC)



Car-Freshner Corporation

Gaia Land 2020 Ltd


Chronisense Medical Ltd

E.F Design Limited Partnershi

Improvate Ltd.

Work highlights

  • Ongoing representation of Netafim Ltd. in various disputes concerning alleged patent infringement, priority registration, and alleged failure to disclose.
  • Representing Datafirst SAS in a copyright infringement claim filed in the Tel Aviv District Court, along with a motion for interim injunction.
  • Representing Tyrnovo in a patent infringement claim filed by Bar Ilan University in front of the Tel Aviv District Court.

G&A Glazberg, Applebaum & Co

Boutique IP firm G&A Glazberg, Applebaum & Co's practice has a strong software focus and covers IP-related class actions as well as the representation of individuals. Noteworthy is also its activity in service inventions matters. Co-head Ziv Glazberg's patent infringement expertise extends beyond Israel to the US, while co-head Nadav Applebaum handles matters pertaining to trade marks and royalty disputes.

Practice head(s):

Ziv Glazberg; Nadav Applebaum


‘G&A Glazberg, Applebaum & Co. firm provides valuable and professional services for us regarding issues raised by our clients (technology companies) in connection with patents, trade marks, trade names and other IP related issues.’

‘We enjoy working with Ziv Glazberg and Nadav Applebaum who are professionals and extremely nice.’

‘In my work with the firm I have discovered that there is an orderly teamwork that helps in achieving the goals.’

‘Lawyer Ziv Glasberg is known for his precision and attention to detail, in order to achieve the necessary result.’

‘These guys will never bill you for phone conversations, questions and email correspondence. They will go above and beyond and will never think about their fee first. They will chase you as much as needed and will get the job done.’

‘There are very few professionals in any field that I am familiar with that I can trust as much as Ziv Glazberg and his team. Even if I come with a question which is way beyond his professional focus he will give an advise or find someone that will. And he will never bill you for that.’

Key clients

Oil de Lamor

Zeep HK Ltd.


Shmuel Ur Innovation Ltd.

Conduit Ltd.

Amiad Water Systems Ltd.

Vayo Reviews Ltd.

Adama Design



Work highlights

  • Representing IBM labs in Israel in IP-related matters.
  • Acting for Taboola in an IP dispute.
  • Acting for Amiad in a diverse range of IP disputes.

Gershoni & Co.

Dedicated to a strong trade mark practice, Gershoni & Co. has extensive experience representing clients before the Israeli Trademark Authority. Practice head Saar Gershoni also advises on portfolio management, enforcement of rights before various regulatory authorities and is an expert on matters of parallel import. Ran Greenvald is an experienced litigator with particular expertise in trade mark infringement.

Practice head(s):

Saar Gershoni; Ran Greenvald


‘The law firm usually works in teams, analyzes the case, examines all options and formulates a comprehensive and winning strategy. During the handling of the cases the lawyers were very available and happy to answer any question and make sure I understand the risks, opportunities and process. At the end of the day the strategic planning proved itself, when the opposite office acted exactly as we envisioned, and the end result was as planned.’

‘Adv. Saar Gershoni made me feel like an active and involved partner while taking advantage of my acquaintance with the other party and the way he conducted himself to watch the next moves as well as the other party’s reactions to our moves, which led to a resounding victory in the district court. And in the appeal that was submitted to the Supreme Court. As a result, I was able to continue to incorporate patent registration worldwide without any concern.’

‘It is great working with Gershoni & Co. They provide fast, thorough and to-the-point assistance with international Intellectual Property related matters and are regularly available for a pleasant and effective virtual meeting.’

‘Saar Gershoni is an excellent legal practitioner with thorough understanding of his clients and their markets. Saar provides fast and adequate advice.’

‘Fantastic knowledge and practical solutions. Cuts to the chase of the matter.’

‘Very bright and solution-oriented.’

‘Our company is not very big so we looked for a law office which would be attentive and yet professional to solve the problem we had faced. We had it in full by the team, including the international law offices they added to deal with the issue.’

‘Mr. Saar Gershony, the owner, was always at our service, answering quickly and taking care for all the topics.’

Key clients

Rubik’s Brand Ltd

Spin Master Toys UK

Gewiss Ltd

Spin Master Toys Inc

Sony Computer Entertainment Inc.

Sony Computer Entertainment Europe Ltd


Ein Gedi Cosmetics & Pharma Ltd


Sentwish Ltd



Rechev Rehovot Ltd

Diamant Toys Ltd

New Cinema Ltd

Horticultural Lightning Group

GIZEH Raucherbedarf GMBH

ORANIT Wood Profiles Ltd

Candy Glida Ltd

IMC Toys S.A

Work highlights

  • Represented Sentwish Ltd before the district court in a case concerning the intersection of TM and competition law.
  • Represented Spin Master Toys UK in relation to TM cancellation proceedings.
  • Representing Rechev Rehovot Ltd in a lawsuit against Toyota Jidosha Kabushiki Kaisha requesting TM cancellation.

The Luzzatto Group

The Luzzatto Group operates in Israel, the US, Europe, and East Asia across a diverse range of industries with a particular focus on the automobile and pharmaceutical sectors, and specifically trade marks in the fashion industry. An expert in trade mark and copyright litigation, co-head Michal Luzzatto also advises on IP protection strategy. The other co-heads are Oren Mandler, who focuses on design, trade mark and patents, especially for international pharmaceutical companies, and Ehud (Udi) Laszlo, an expert in IP licensing. Of note in the team are also Kfir Luzzatto, an experienced patent attorney who also advises on IP portfolio strategy, and Inbal Navot-Eisenthal, who recently joined the firm from Pearl Cohen Zedek Latzer Baratz

Practice head(s):

Michal Luzzatto; Oren Mandler; Ehud Laszlo

Other key lawyers:

Kfir Luzzatto; Inbal Navot-Eisenthal; Koby Agar

Key clients

Novartis Pharma AG

Eli Lilly

RAFAEL – Advanced Defense Systems Ltd.

Alon Group Ltd.





Insense Biosensors Ltd.

Hugo Boss

HaPoel Beer-Sheva

Metzerplas Ltd.

Novamed Ltd.




PHOTEX Templates LTD

Work highlights

  • Acting for CRYPTAS it-Security GmbH in a trademark and design cancellation proceeding.
  • Acting for Alon Group in a patent dispute with two competitors.
  • Advised Rafael Advanced Defense Systems Ltd. in a patent opposition filed by our client.

M. Firon & Co Advocates and Notaries

Due to its experience in copyright litigation, M. Firon & Co Advocates and Notaries is frequently sought out by both domestic and international media entities. Practice head Eran Presenti has complementary expertise in computer and defamation law and serves as head of the IP committee of the Israel Bar Association.

Practice head(s):

Eran Presenti

Key clients

Dan Hotels

Starkist Fodor

B.S Toys Ltd.

Kan 11


IFPI – The Israeli Records and Cassettes Federation Ltd.‏




Jack Monsonego Ltd.


Zira 1

Block America

El Srad

Raanana Aluminium

Work highlights

  • Representing Kan 11 – the Israeli broadcasting corporation, in several disputes.
  • Representing Zira in a suit against Telegram regarding distribution of media content through group chats.
  • Representing B.S Toys Ltd. in a dispute with MGA.

Salomon, Lipschütz & Co.

Salomon, Lipschütz & Co. focuses its IP practice on trade mark and copyright infringement as well as trade secret misappropriations with particular expertise in the tech sector, especially software-related matters. The team represents clients in courts of all instances, including the Supreme Court. Practice head and experienced litigator Narda Ben Zvi has niche know-how in dealing with rights to fonts.

Practice head(s):

Narda Ben-Zvi

Other key lawyers:

Ori Kasir; Lena Mor


‘The people have shown the highest level of professionalism and thoroughness.’

‘They are fully committed to my success and are not going to stop until we achieve a positive result. They have a deep understanding of the relevant law and ensure the required preparation is conducted up to the final detail.’

‘Narda ben Zvi, the senior IP partner, is an exceptional legal talent plus she has a wonderful ability to work with other counsel and clients. She has successfully litigated matters up to the Israel Supreme Court. She is in the top tier of litigators in copyright and trademark matters and we refer all our litigation work in these areas to her.’

‘What makes this practice unique is their professionalism, interpersonal relationships to its clients and the diverse experience of each lawyer, particularly in this field. The team’s devotion and commitment is what brings us to choose them each and every time.’

‘Each individual in this practice has a major professional level and vast experience in the field. Their cooperation and can-do attitude are always refreshing. We receive the highest-level service and we trust our business to a team with great abilities, work ethic and good character. Their response is always prompt, precise and offers mostly the best strategy for each case.’

Sanford T Colb & Co

With several practitioners dual-qualified in both Israel and the US, boutique firm Sanford T Colb & Co represents companies, research institutions, and governmental bodies in patent and trade mark opposition and infringement proceedings, covering various industries, including the pharmaceutical, hi-tech, and fashion sectors. Sanford T Colb is a renowned patent litigator with a strong scientific background, who acts for his clients at both a domestic and international level. The team also includes Mordechay (Moti) Sorek, another adept litigator who handles cases up to Supreme Court level.

Practice head(s):

Sanford T. Colb

Other key lawyers:

Mordechay (Moti) Sorek


The familiarity that the team at STC has with U.S. companies, practice and expectations really makes them easy for us to work with and be comfortable with their work.

Colb and his team have a very good industry knowledge and offer high quality work; very good availability also compared to other firms in the same jursdiction.

Very responsive and highly capable also under time pressure; open to creative solutions.



Seligsohn Gabrieli & Co

A boutique firm specialising in trade marks, Seligsohn Gabrieli & Co also handles designs, patents, and copyrights, and is uniquely positioned with its expertise in the registration of complex trade marks. In addition to handling trade mark infringement cases, passing-off, copyright, and trade secret litigation, department co-head Nahum Gabrieli represents clients before the registrars of Trademarks and Designs, and Patents respectively. Co-head Ehud Gabrieli is an expert regarding the enforcement of trade marks before the Israeli Customs Authority and the Israeli Police.

Practice head(s):

Nahum Gabrieli; Ehud Gabrieli

Key clients

Asos Plc

Soceite des Produits Nestle SA

Xiaomi Inc.

Pandora SA

Kelemata S.r.l.

POLIPOL Holding GmbH & Co. KG

Spirits International B.V.

Sons of George Shukha Ltd.

Dalton Winery Ltd.

Gottex Swimwear Brands Ltd.

Maccabi Tel Aviv Football Club


Sano Bruno’s Enterprises Ltd.

Delta Galil Industries Ltd.

Mr Gilad Sasson

Max Brenner Ltd.


Carmel Wineries Ltd.

Barkan Wineries Ltd.

Tempo Beverages Ltd.

Work highlights

  • Represented Mr Gilad Sasson in a trademark dispute regarding the trademark ‘Cannabis’.
  • Represented Spirits International B.V. in a trademark dispute with Krasnyi Oktyabr.
  • Representing Dalton Wineries Ltd. in trademark opposition proceedings against Delta.