Firms in the Spotlight Intellectual property: disputes

Reinhold Cohn & Partners

Reinhold Cohn & Partners logo

Reinhold Cohn Group (RCG) is the leading intellectual property firm in Israel. As the largest and earliest established IP firm, RCG offers premier expertise in filing, prosecution, renewals, protection, oppositions, opinions, due diligence, freedom to operate, enforcement, litigation, licensing, commercialisation and evaluation, portfolio management and strategic counselling in all areas of intellectual property such as …

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Intellectual property: disputes in Israel


A range of technology and media companies, financial institutions, start-ups, and high-tech operators routinely turn to FISCHER (FBC & Co.) for advice on all IP-related disputes, most notably patent infringement and patent litigation. Seasoned IP mediator and litigator Reuven Behar jointly leads the practice with ‘first-class lawyerYael Riemer. Associate and IP litigation specialist Tamara Dreiman is another name to note.

Practice head(s):

Reuven Behar; Yael Riemer

Other key lawyers:

Tamara Dreiman


‘Fischer’s IP litigation team is the best I have worked with. Their dedication to clients, excellent legal service, understanding of business needs, and quick response times make this team our first choice for providing legal services.’

‘Yael Riemer is brilliant, sharp, and quickly understands the client’s needs and provide solutions. Reuven Bahar’s advice is gold.’

‘The intellectual property litigation department is headed by lawyer Yael Riemer. Yael is a first-class lawyer with excellent legal skills and exceptional commercial understanding.’

‘Deep knowledge of the business and the company. They understand the importance of relevance and the ‘to the point’ approach.’

‘Open channels, great availability, common sense combined with a high level of professionalism.’

‘Brilliant people, very service-oriented and focused on success. Logical and practical advice, in-depth analysis.’

‘Yael Riemer and associate Tamara Dreiman are outstanding professionals.’

Key clients

Google Israel Ltd.

Netafim Ltd.

Ecoppia Scientific Ltd.

Roadget Business PTE. LTD.



Israel Discount Bank Ltd.

ECI Telecom/Ribbon Group

Bynet Data Communications Ltd.

Reshet Media Ltd.

News 10 Ltd.

Makor Rishon Newspaper LP

Nucleon Cyber Ltd.

Datafirst SAS

IOTM Solution Ltd.

Claridge Israel L.P.

Cross river bank

The Tidhar Group

Purple Biotech Ltd.

Coach AI



Hystrix Technologies Ltd.

Improvate Ltd.


ANI Pharmaceuticals Inc.

Blue Square Real Estate

Bug MultiSystems Ltd.

Car-Freshner Corporation

Laguna Health

Israel Hayom Ltd.

Lama Productions Ltd.

Masha Productions Ltd.

Gil Productions Ltd.

Lama Productions Ltd.

Spiro Movies Ltd.

Masha Productions Ltd.

Eddie King Ltd.

Til Kingdom Come (2019) Film Ltd.

Ari Folman, Anat Asulin, Gidi Dar, Leora Kamenetzky, Joola Kotkot Productions Ltd.,Tamir Kfir

Cipko Online

Delta Galil Industries

E.F Design Limited Partnership

Melisron Group

Met Syn Lysine Ltd.

Modan Electronics Ltd

Nogar Enterprise


Planet Watchers Ltd.


Spa Cosmetics Ltd

Spiro Films Ltd.


Therma Sphera Ltd.

Trendcolor S.R.L

U-see2 Ltd.

Joshu Israel Ltd.

Work highlights

  • Represented Netafim, an Israeli market leading manufacturer of irrigation equipment, in various disputes concerning alleged patent infringement and priority registration.
  • Represented Ecoppia Scientific in an opposition to Ecoppia’s patent application.
  • Represented a renowned biochemistry scholar in a claim filed against her regarding patent rights and an alleged breach of confidential know-how information.

Gilat, Bareket & Co. of Reinhold Cohn Group

Gilat, Bareket & Co. of Reinhold Cohn Group has a notable track record in representing both international and domestic corporations in litigation proceedings related to intellectual property rights before the Israeli courts and the patents, designs and trademarks registrar. David Gilat is the key contact for patent and trademark litigation, notably in the technology sector, where multi-jurisdictional IP litigation expert Eran Bareket is also well versed. Head of the enforcement department Roy Kornick specialises in anti-counterfeiting, and ‘top patent lawyerLior Glassman balances a broad practice that includes advising companies from the defence, pharmaceutical and electronics industries. Other key contacts include trademark litigation specialist Luiz Blanc and international arbitration expert Matam Kovacs.

Practice head(s):

David Gilat; Eran Bareket; Roy Kornick

Other key lawyers:

Lior Glassman; Luiz Blanc; Matam Kovacs


‘I highly recommend Gilat Bareket & Co. I can say from personal experience that their excellent reputation is well deserved. The team at Gilat Bareket & Co. is very professional and competent. Their impressive knowledge of patent law, combined with their highly collaborative approach, ensures that the work is done efficiently and very effectively.’

‘Lior Glassman is a top patent lawyer. I am very impressed by his expertise in patent law and, in particular, his litigation skills. A true professional, very insightful and knowledgeable, Glassman comes highly recommended.’

‘The highly experienced patent attorneys of Gilat, Bareket & Co of the Reinhold Cohn Group provide us with high quality support in different countries and in different technology sectors.’

‘Lior Glassman and David Gilat: Their high level of professionalism and responsiveness enabled us to solve all our problems.’

‘The team at Gilat, Bareket & Co demonstrates exceptional professionalism, responsiveness and a deep understanding of clients’ needs, which distinguishes them in the field of intellectual property law.’

‘Eran Bareket is an outstanding, brilliant, exceptional and unique lawyer. One of the best I have ever met. He has a deep understanding and knowledge of intellectual property law and, together with his understanding of the client’s needs, he knows how to get the best possible results for the client.’

‘David Gilat is an outstanding and brilliant lawyer, extremely competent, professional and responsive. Roy Kornick enjoys great respect from his colleagues and clients, and especially from law enforcement.’

‘Particular strength in litigating high-profile cases and providing domestic and foreign clients with patent advice and representation. The team is very easy to work with.’

Key clients







Takeda Israel Ltd.

Royal DSM


Tommy Hilfiger

Harley Davidson



Under Armour


Calvin Klein


Alector Inc.

Coherus Bioscience Inc.

Tnuva Central Cooperative for the Marketing of Agricultural Produce in Israel Ltd.

AFI (Africa Israel)


Adama Agricultural Solutions

Abercrombie & Fitch


OriGene Seeds



Super-Pharm (Israel) Ltd.

Habitat Design International

Shionogi & Co., Ltd.

Viiv HealthCare Company

NextarChempharma Solutions Ltd.

Novo Nordisk

Sarine Technologies Ltd.

Evigence Sensors


ALK-Abelló A/S


Igentify Inc.

DIMS Technologies Ltd.

Intra Cellular Therapies

Urmet Domus S.P.A

Arpal Alumayer Ltd.

Cummins Inc.

Work highlights

  • Represented Novo Nordisk in a patent registration opposition filed by Teva Pharmaceuticals.
  • Represented Tadiran in cancellation proceedings initiated by Trane International against the registration of Tadiran’s trademark registration.
  • Represented Intra Cellular Therapies after its patent registration was denied on the grounds that it did not entail an inventive step.

Liad Whatstein & Co. Law Office

Liad Whatstein & Co. Law Office leverages its litigation expertise to assist some of the leading international pharmaceutical companies, as well as clients from the defence and communication technologies sectors, on both complex IP litigation and non-contentious issues. Practice co-head Liad ‎ Whatstein is a go-to choice for several pharmaceutical companies in complex litigation cases, and fellow co-head Amira Mangelus is likewise noted for her expertise in patent litigation in the life sciences space. The team also includes patent litigation and technology expert Matti Michel and patent term extension specialist Oren Weiner.

Practice head(s):

Liad Whatstein; Amira Mangelus

Other key lawyers:

Matti Michel; Oren Weiner


‘An incredibly strong and cohesive team. Highly professional and knowledgeable in patent litigation, skilled in strategy development, well aware of international developments and trends.’

‘Liad Whatstein is a very diligent partner in IP litigation. He is my choice in Israel!’

‘Liad Whatstein and Amira Mangelus are both passionate, strategic, and very bright.’

‘Liad Whatstein is one of the best, if not the best, patent litigation firm in Israel. The team is technically proficient in a wide range of life sciences technologies, inter alia, due to its extensive experience in most major life sciences litigation in Israel and involvement in numerous cross-border proceedings.’

‘The team is very diligent and puts forward creative arguments that make it superior to other firms. The firm provides commercially sound advice that enables the client to make pragmatic decisions based on the advice.’

‘Liad Whatstein is a technically excellent, diligent and dedicated partner. He is also an excellent cross-examiner and, in general, an excellent lawyer and is the driving force behind the firm.’

‘Amira Mangelus has a technical background and extensive experience in complex cross-border litigation. She is one of the founding partners of the firm and provides pragmatic advice.’

Key clients






Bristol Myers








UCB Pharma

Alnylam Pharmaceuticals

H. Lundbeck A/S

Leo Pharma


Novo Nordisk




The State of Israel

The Hebrew University






Yokogawa Electric Corporation

Hearst Corporation

Fruit of the Loom



Ralph Lauren


Tory Burch

Paramount Pictures Corporation

The H.D. Lee Company

Wrangler Apparel Corp.

The North Face Apparel Corp.

Jansport Apparel Corp.





Kanye West

Brown Forman (Jack Daniel’s)

Finlandia Vodka

Grey Goose Vodka

Spin Master

Moose Toys

Elbit Systems




NBC Universal

20th Century Fox


Dr. Fischer Pharmaceuticals


Triumph Motorcycles

Harvard University

Prudential plc


Homag Group AG

Immunogen Inc.

Advanced Accelerator Applications (a Novartis Corporation)

Eden Gallery

Fox-Weizel (Israel’s largest chain of apparel outlets)

HID Corporation (Assa Abloy company)

Saban Group

MIT (Massachusetts Institute of Technology)

University of Georgia Research Foundation, Inc.

Memo Therapeutics AG

Axcella Health Inc.

Innate PharmaS.A.

Principia Biopharma Inc.

Translate Bio, Inc

Ryvu Therapeutics S.A.

Acceleron Pharma, Inc.

Arbor Biotechnologies, Inc.

Kymab Ltd.


Belvedere Vodka

Alusense N.V. / Belmoca N.V.

Hey Dude


Lipton Teas and Infusions

Tux Creative Co.

Degussa Bank A.G.

Work highlights

  • Represented Sanofi and Regeneron in highly complex proceedings against Amgen’s patent claiming anti-PCSK9 antibodies.
  • Represented the State of Israel in litigation against Teva in connection with Teva’s blockbuster drug Copaxone.
  • Represented Novartis in litigation against Teva in connection with the manufacture in Israel for export markets of a generic version of the drug fingolimod (Gilenya) which is a blockbuster drug developed by Novartis for the treatment of multiple sclerosis.

Luthi & Co (CDS-LUTHI Group)

Created in October 2022 by the merger of Luthi & Co and Cohn, de Vries, Stadler & Co., Luthi & Co (CDS-LUTHI Group) displays significant expertise in complex IP disputes, most notably in the pharmaceutical, biotechnology and aerospace sectors. Practice head Richard Luthi brings 40 years of experience in major IP disputes, and Daniel Lerner is noted for representing multinational companies such as Biogen and Johnson & Johnson in complex patent disputes. Martin Binnes focuses on the pharmaceutical industry, while Rotem Cohen advises educational institutions on copyright matters.

Practice head(s):

Richard Luthi

Other key lawyers:

Daniel Lerner; Martin Binnes; Rotem Cohen; Ilan Cohn


‘A firm of intellectual property lawyers with decades of experience and a proven track record.’

‘Richard Luthi is one of the best, if not the best, IP lawyers in Israel.’

‘Excellent legal/contentious skills and now excellent patent filing skills (the CDS part).’

‘Daniel Lerner provides reliable, quality legal advice in patent matters.’

‘Ilan Cohn is an experienced patent attorney with excellent knowledge.’

Key clients

Rafael Advanced Defense Systems

Johnson & Johnson

Carolina Lemke Ltd.

Israel Aerospace Industries

Strauss Group

Equashield Medical Ltd

Global Standard gemeinnützige GmbH

Bank Leumi LeIsrael

Zhejiang Geely Holding Group Co., Ltd.

Top Ten Accessories Ltd.

Cannbit Pharmaceuticals

Keysee Software

Anima Biotech

Vivo Mobile

ICY Cosmetics Distribution Ltd.

Biogen MA Inc.

Work highlights

  • Represented Rafael Advanced Defense Systems in an opposition to a patent application filed by Elbit Systems regarding a multichannel radio communication device.
  • Represented Johnson & Johnson in proceedings to defend its patent which protects its successful drug for the treatment of Schizophrenia (Xeplion) against an opposition filed by Teva.
  • Represented Keysee Software and its owner in patent disputes against Ability Inc. relating to technology in the field of encryption and cryptography.

S. Horowitz & Co

S. Horowitz & Co has an impressive client base active across the pharmaceutical, defence, high-tech and entertainment industries, where the team regularly handles complex patent, trademark and copyright litigation. Department head Tal Band‘s broad practice spans patent, trade secret, trademark and copyright litigation, while Ran Vogel is a go-to choice for a range of Fortune 500 companies and research-based pharmaceutical companies. Avi Ordo notably focuses on IP and technology-related dispute resolution, and Noam Blei concentrates his capabilities on patent and design disputes. Other key contacts include Dovev Apel and Moran Katz.

Practice head(s):

Tal Band

Other key lawyers:

Ran Vogel; Avi Ordo; Noam Blei; Dovev Apel; Moran Katz

Key clients

Teva Pharmaceutical Industries Ltd.

Teva Medical Ltd.

The Procter & Gamble Company

Lego Juris A/S

Avnet Inc.

The Chemical, Pharmaceutical and Environmental Society of the Manufacturers’ Association of Israel

Cognyte Software Ltd.

Pluristem Therapeutics Inc.

Dexcel Pharma Technologies Ltd.

ALVISA Montblanc S.L.

Lusha System, Inc., and Lusha Systems Ltd.

Lifestyle Equities C.V. and Lifestyle Licensing B.V.

Beamr Imaging Ltd.

Dubek Ltd.

Milk & Honey Distillery Ltd.

Anheuser-Busch InBev

The Weizmann Institute of Science

Aleph Farms Ltd.

Bezeq International

Assa Abloy AB

Smart Trike MNF PTE Ltd.

DreamWorks Animation LLC, Universal City Studios LLC, NBC Universal Media, LLC

Toyota Motor Corporation

NordSec Ltd.

State Bank of India

Simplivia Healthcare Ltd.

Aroma Israel Ltd.

Taro Pharmaceutical Industries

UNIPAL General Trading Limited, a subsidiary of the Arab Palestinian Investment Company (APIC)

Anita Glida Ltd.

Nu Skin Enterprises

Paz Oil Company Ltd.

Sano Brunos Enterprises Ltd. (Cosmopharm Ltd.)

Daniel Wellington

LDI – Licensing Dynamics International Ltd.

Adama Agan Ltd.

Raytheon Technologies Corporation

Tel Aviv University

WOBI – Insurance Agency Ltd.

Ministry of Energy, Commerce and Industry, Republic of Cyprus

Allergan, Inc. (part of AbbVie Group)

American Orthodontics

Mitsubishi HC Capital Inc.

Work highlights

  • Represented Teva Pharmaceutical Industries in a motion for preliminary injunction submitted by Novartis regarding Teva’s launch and subsequent commercial activity in Europe with regard to Fingolimod.
  • Represented Lifestyle Equities and Lifestyle Licensing in multimillion-NIS legal proceedings against two major retailers regarding unauthorised marketing of Lifestyle’s imported goods.
  • Represented Teva Pharmaceutical Industries in highly complex opposition proceedings against a patent application by Merck.

Herzog Fox & Neeman

With a strong focus on trademark enforcement and litigation, Herzog Fox & Neeman‘s IP team is fully equipped to advise clients from a range of sectors, including retail, hospitality and e-commerce, on all IP-related litigation proceedings. Practice head Karen Elburg regularly handles complex IP disputes, working closely with IP litigation specialist Gilad Wekselman on behalf of both domestic and international Fortune 500 companies. Other key names include Adar Bengom, who advises on both contentious and non-contentious IP issues, and IP litigation and trademark prosecution specialist Edward Levdansky.

Practice head(s):

Karen Elburg

Other key lawyers:

Gilad Wekselman; Adar Bengom; Edward Levdansky


‘The Herzog team is very professional and efficient. We always receive a quick response. Furthermore, in many cases where we have worked together, Herzog always thinks on behalf of the client, not only with regard to the law, but also with regard to feasibility in practice. We are very satisfied with the cooperation with Herzog.’

‘The team is characterised by a high level of expertise, knowledge and commitment and is composed of legal experts who focus exclusively on the intricacies of intellectual property. Their in-depth knowledge of patent law, trademark law, copyright law, etc. enables them to provide personalised and effective advice in this complex field.’

‘The various team members are well versed in various intellectual property disputes, from copyright issues to patent matters and, of course, exceptional practice when it comes to trademarks and domain names. Their legal knowledge is impressive, as is their ability to understand the client’s preferred direction and the consequent actions to seek the quickest and most cost-effective result for the client.’

‘Adar Bengom is a strategist with the ability to foresee legal trends in the IP landscape and translate them into actionable strategies. She anticipates clients’ needs, applying a forward-looking approach and commitment, coupled with an in-depth knowledge of the legal framework.’

‘The team shows a combination of exceptional attention to detail and deep legal knowledge and analytical skills. They have extensive capabilities in the various alternative dispute resolution procedures, with an outstanding UDRP record and in-depth knowledge of domain name disputes.’

Key clients

Goorin Bros.

Pelican Products, Inc.

Super Group

888 Holdings PLC



Adika Style Ltd.

Rockwell Automation Ltd.

Gemological Institute of America Inc.

The Chancellor Masters and Scholars of the University of Oxford, trading as Oxford University Press

Bionic 8 Ltd. (f/k/a Voyager Analytics Ltd.)

Rani Zim Shopping Centers Ltd.

Habonim Dror Olami

Mohari Hospitality

ITS Management

Work highlights

  • Represented Felco in its District Court win against Shimon Ben Hemo for trademark (and other IP) infringement and breach of contract.
  • Represented Plus500 in a set of trademark oppositions submitted by S&P in Switzerland, the US, the EU and the UK.
  • Represented Candivore (in cooperation with EU counsel) in the resolution of an opposition filed against the client’s app icon mark for the popular game Match Masters.

The Luzzatto Group

The Luzzatto Group‘s sizeable team has considerable experience in handling trademark and patent litigation on behalf of major multinational companies, most notably from the life sciences, defence and automotive industries. Kfir Luzzatto is one of the main contacts for litigation proceedings, as is IP litigation head Oren Mandler, whose broad practice spans patent, trademark and design litigation alike. Adina Cohen is recognised for her expertise in the life sciences sector, and managing partner of the firm Michal Luzzatto specialises in trademark and copyright enforcement and litigation, an area in which associate Koby Agar is also well versed.

Practice head(s):

Michal Luzzatto; Oren Mandler; Kfir Luzzatto

Other key lawyers:

Adina Cohen; Koby Agar; Amir Palmery


‘Professional, cooperative, competent, experienced.’

‘The people I negotiated with at Luzzatto were competent, professional and friendly. They acted fairly and courteously towards us, the other party, without neglecting their client’s interests.’

‘Oren Mandler and Koby Agar were knowledgeable, professional and friendly.’

Key clients

Novartis Pharma AG

Eli Lilly

RAFAEL – Advanced Defense Systems Ltd.

Alon Group Ltd.





Insense Biosensors Ltd (Israel)

HaPoel Beer-Sheva (Football Team – Israeli Champion)

Metzerplas Ltd.

Novamed Ltd.




PHOTEX Templates LTD

Sierra Oncology

Checkpoint Inc.

SanHitech Ltd.

B.V.D Real Estate Design ltd

Aesthetic Medical Centers Ltd. (Dr. Dov Klein)

Applied Genetic Technologies Corporation

Nilit Ltd.


Ceasars World Inc.

Pfizer, Inc.

Work highlights

  • Represented Nilit in a critical worldwide opposition to a patent relating to manufacturing biodegradable textiles.
  • Acted for Caesars World against Ilanit, operator of the Kaiser hotel chain in Israel, in relation to the request by Ilanit to cancel all 23 Ceasars World registered trademarks in Israel.
  • Acted for TORTA in relation to an opposition to register two misleading trademarks.

Meitar Law Offices

A range of leading domestic and international corporations regularly engage Meitar Law Offices‘ intellectual property, technology and privacy litigation practice in complex IP litigation proceedings concerning patents, copyrights and trademarks. Spearheaded by the highly regarded Yoav Oestreicher, the team includes technology litigation specialist Ariel Rakover and Neta Arbel, who notably focuses on copyright disputes and misappropriation of trade secrets.

Practice head(s):

Yoav Oestreicher

Other key lawyers:

Ariel Rakover; Neta Arbel; Heni Rothstein Cohen


‘Meitar is a comprehensive law firm with which we have had very good experiences, especially in the field of arbitration proceedings and high-value litigation.’

‘Meitar is undoubtedly one of the best law firms in Israel. It has highly experienced lawyers, often with a US background, which allows them to know the needs and requirements of US clients. Their interdisciplinary practice also distinguishes them.’

‘Yoav Oestreicher is a tenacious lawyer who also has a good sense of humour. He is very good at finding creative solutions to complex disputes. Ariel Rakover is another of Meitar’s best intellectual property lawyers. He is very articulate and thoughtful. He has extensive experience in IP disputes involving patents, trademarks and trade secrets. Yoav and Ariel are a great team.’

‘Yoav Oestreicher is and has been an excellent, analytical and sober lawyer, able to provide clear and timely instructions and support the case from the beginning until its conclusion.’

Key clients

Skyline Cranes

Philip Morris

Pitango Ventures

Merav – Mazon Kol Ltd.

Zap Group

KLA Corporation



InnoValve Bio Medical

Meta Platforms (f/k/a Facebook)

Work highlights

  • Represented Sky Line Cranes in a patent infringement claim related to climbing cranes.
  • Represented Zap Group in litigation (opposition proceedings) against Zapier related to the registration of the ZAP mark in Israel.
  • Represented Philip Morris in a legal action for the cancellation of the NOW mark owned by Japan Tobacco.

Pearl Cohen Zedek Latzer Baratz

Pearl Cohen Zedek Latzer Baratz’s team is recognised for advising leading Israeli and international companies from the technology sectors on trademark prosecution and litigation, including infringement, seizure and counterfeit cases. Founding partner and practice co-head Zeev Pearl brings over 25 years’ experience in IP litigation, while fellow co-head Yossi Markovich notably focuses on trademarks disputes. The team also includes pharmaceutical and biotechnology sectors expert Lee Ardon and Nathaniel Agou, who regularly navigate complex patent disputes.

Practice head(s):

Zeev Pearl; Yossi Markovich

Other key lawyers:

Lee Ardon; Nathaniel Agou


‘The lawyers are always available and provide a service of the highest standard. The group focuses on finding solutions to business problems and treats litigation as a move on the chessboard.’

‘Yossi Markovich is one of the best patent lawyers in Israel. He is business-oriented and always sees the big picture. He is well-prepared and is never surprised by his opponent. A first-class lawyer and advisor.’

‘Attention to detail and quick response when needed.’

Key clients

Mcdonald’s (NYSE: MCD)

Microsoft (NASDAQ: MSFT)

Nike (NYSE: NKE)

Alo Yoga


Havaianas (Alpargatas S.A.)


Levi’s (Levi Strauss & Co.) (NYSE: LEVI)

Brix Software Ltd.

Orgenesis Inc. (NASDAQ: ORGS)

Source Vagabond Systems

High Security Labs Ltd

SaverOne 2014, Ltd. (TLV: SAVR)

Pluristem Ltd. & Pluristem Therapeutics (TLV: PSTI)

Pango Mobile Parking Ltd Mobidom Israel (2005) Ltd

SodaStream and Soda Club (of Pepsico NASDAW: PEP)


Telit (LON: TCM)

Dexcel Pharma Technologies Ltd.

Speedo Holdings B.V. (“Speedo”)

Joseph Ribkoff


Gett (GetTaxi)

Suzuki Motors (TYO: 7269)



F1 Formula One (NASDAW: FWONA)

Airbus (EPA: AIR)

Rami Levy Shivuk Hashikma (TASW:RMLI)


Work highlights

  • Advised Lusha on a lawsuit that was brought against it, its founders and others, by several VC funds and angels led by the Israeli Plus Ventures capital fund.
  • Represented Orgenesis, a pioneering biotech company, in a lawsuit filed against it on January 18, 2022, by the State of Israel and Tel Hashomer – Medical, Research, Infrastructure and Service.
  • Represented Bank Hapoalim in a dispute against a Canadian cryptocurrency company attempting to register the similar mark “BITBUY”.

Seligsohn Gabrieli & Co

Seligsohn Gabrieli & Co fields a team of specialised practitioners, regularly entrusted by a range of clients including start-up companies, global corporations and academic institutions, in litigation related to trademarks, copyrights, patents and industrial designs. Trademark prosecution expert Nahum Gabrieli and copyright litigation specialist Ehud Gabrieli are key contacts, and Gal Gross and Yael Kalmanovich are also recommended for their broad litigation capabilities.

Practice head(s):

Nahum Gabrieli; Ehud Gabrieli

Other key lawyers:

Gal Gross; Yael Kalmanovich


‘Nahum Gabrieli is an excellent lawyer. He understands the law and practice very well, has a lot of experience and plans 10 steps ahead. Intelligent, he does not lead the client into unnecessary battles.’

‘The team is experienced, very knowledgeable and responsive. The main partners – Nahum and Udi – are experienced lawyers who plan the strategy and execute it.’

Key clients

Google LLC

Sons of George Shukha Ltd.

Dalton Wineries Ltd.

Spirits International B.V.

Gottex Swimwear Brands Ltd.

Intel Corporation (NASDAQ: INTC)

Hewlett Packard Development Company

Wyndham Hotels & Resorts, Inc. (NYSE: WH)

Pacific Biosciences

Palo Alto Networks Inc.

Snowflake Inc.

Primo Water Holdings UK Limited

POLIPOL Polstermöbel GmbH & Co. KG.

Oxford Programs Limited

Hasbro Inc. (NASDAQ: HAS)

Pandora SA

Home Center (DIY) Ltd.


Xiaomi Inc. (HKG: 1810)

Asos Plc (LON: ASC)

Tempo Beverages

Carmel Winery

Sano Brunos Enterprises

Osem Investments Ltd.

Home Skinnovations Ltd.

Security Matters (ASX: SMX)

Ametrine Ltd.

Ricegrowers Ltd. (Sunrice-Sunwhite)

Yum! Brands, Inc.

Guccio Gucci S.p.A


New Balance Athletics, Inc.


S. C. Johnson & Son, Inc.

Ravensburger AG

Epic Games, Inc.

Medtronic plc

Beiersdorf AG

Dansons US, LLC

M.H.D.R Electronics Inc.

Afikim Water Systems Marketing Ltd.

FMS Enterprises Migun Ltd. (TLV:FBRT)

Acum Ltd.

Work highlights

Amit, Pollak, Matalon & Co. Advocates and Notary

Amit, Pollak, Matalon & Co. Advocates and Notary‘s IP litigation team handles a mix of trademark, copyright and patent litigation, with a focus on high-tech and sports tech trademark infringement cases. Spearheaded by IP expert Ian Rostowsky, the department includes IP litigator Omer Carmel, noted for his expertise in IP enforcement and infringement proceedings, while also handling patent and trademark opposition proceedings before the IPTO.

Practice head(s):

Ian Rostowsky

Other key lawyers:

Omer Carmel

Key clients

Allergan Israel Ltd. and Abbvie Biopharmaceuticals Ltd.

Delta T Ltd.

EEG-Sense Ltd.

G1 Security Technologies Ltd.

Giaconda Ltd.

Giftoin Ltd.

Maccabi Entrepreneurship and Management Ltd.

Nayax Ltd.

Ongage Ltd.

Shoko Sportwear

Tectona Ltd.

Tnuva Food Industries – Agricultural Cooperative In Israel Ltd.


Work highlights

  • Represented G1 Security Technologies, owner of the CHECKPOINT mark, in a trademark infringement case against Checkpoint Systems.
  • Assisted Ongage in maintaining use of a competitor’s trademark in advertising after the competitor claimed trademark infringement.
  • Advised Play Coyotta, an Israeli developer and manufacturer of Blazepod electronic pods, in trademark and copyright infringement claims to resolve a dispute in which its electronic pods for sports training were featured in a competitor advertisement.

Ehrlich Group

Ehrlich Group is routinely engaged by a deep roster of start-ups and major international companies for its expertise in a variety of IP disputes, most notably high-profile patent and trademark litigation. The team is jointly led by cross-border IP litigation expert Yehuda Neubauer, who regularly represents multinational and Israeli companies from the pharmaceutical and high-tech sectors; IP strategist Roy Melzer; and Amit Ehrlich, known for his specialisation in assisting patent holders in patent monetisation.

Practice head(s):

Yehuda Neubauer; Roy Melzer; Amit Ehrlich

Other key lawyers:

Chamutal Niran; Hila Diller

Key clients

Pfizer Inc.

Aurora Flight Sciences Corporation

TikTok Information Technologies UK Limited

AstraZeneca AB

Karl Lagerfeld

Stratasys Ltd.

Real Madrid football team, FC Barcelona

Bacardi & Company Limited

The Boeing Company

Nikon Corporation

Optibus Ltd.

KIA Motors Corporation

Hyundai Motor Company

Nintendo Co., Ltd.

Playtech Software Limited


Plasson Ltd.

LG Corporation


Wissotzky Tea (Israel) Ltd.


Wenger S.A.

Breitling S.A.

Ralph Laurent

Work highlights

G&A Glazberg, Applebaum & Co

G&A Glazberg, Applebaum & Co provides comprehensive advice to start-ups and multinational companies on a range of IP-related disputes. The team is jointly chaired by Ziv Glazberg, recognised for his cross-border expertise in patent litigation, and Nadav Applebaum, who is also active in handling patent rights litigation proceedings.

Practice head(s):

Ziv Glazberg; Nadav Applebaum


‘We work with G&A for patent and trademark drafting and prosecution. We greatly appreciate their expertise in both technology and law, as well as their personal attitude and helpfulness.’

‘Ziv Glazberg is a great technologist with a huge amount of knowledge in different fields, very sharp and sophisticated.’

‘Nadav Appelbaum has a very practical approach to issues and knows how to foresee and overcome potential pitfalls.’

Key clients


Adama Studio LLC

Shmuel Ur Innovation Ltd.

Amiad Water Systems Ltd. (LON: AFS)


Oil de Lamor (ODL)

Taboola (NASDAQ: TBLA)

Sobhi Nakhly & Sons

Yora Koshrovsky


Classiq Technologies Ltd

OrCam Ltd.

Work highlights

  • Represented Oil De Lamor in a trademark infringement case filed by a major perfume company.
  • Advised Adama Studio on a range of IP litigation, including counterfeit issues and many infringements worldwide.
  • Acted for Sobhi Nakhly & Sons, one of Israel’s leading coffee makers and distributors, in oppositions filed against two of its trademarks, oppositions that were rejected in May 2023 by the ILPO.

Gornitzky & Co.

Gornitzky & Co.‘s IP team is well versed in a variety of complex, often cross-border IP litigation proceedings, with an emphasis on trademark disputes and copyright infringement proceedings. Chinese IP law specialist Ziv Rotenberg consistently represents both domestic and international companies in complex intellectual property disputes, and Anat Zehavi is recognised for her expertise in litigation and dispute resolution.

Practice head(s):

Ziv Rotenberg

Other key lawyers:

Anat Zehavi; Shirley Gal


‘They are extremely knowledgeable about our business. We only had to explain things once, and they understood everything. From then on, for every discussion or question, we didn’t have to waste time providing context, they simply understood everything and presented all the different legal options in a way that we could clearly understand and make a quick decision.’

‘Ziv Rotenberg is extremely kind, competent, sharp and patient. One of the easiest partners to work with.’

‘Anat Zehavi is sharp, quick, direct and organised. She is our main point of contact for everything. We really feel we are in good hands.’

Key clients

Electra Consumer Products (1951) Ltd.

Tyroler Ltd.

Promo Polo Ltd.

Keter Home and Garden Products Ltd.

Duracell Batteries BVBA

Münchener Rückvektiengesellschaft in Münchenrsicherungs- Gesellschaft A


7 Eleven Inc.

Neuron Entrepreneurship Ltd.

Work highlights

M. Firon & Co Advocates and Notaries

The July 2022 merger with boutique IP firm Avi Moreh Law Firm notably strengthened M. Firon & Co Advocates and Notaries‘ capabilities to advise on a range of IP-related disputes, trademark litigation and copyright protection, with practice head and IP infringement specialist Eran Presenti acting for several leading Israeli media companies. The team also includes Avi Moreh, who frequently handles intellectual property disputes, and associate Tzili Olshan-Shariv, noted for her expertise in patents, trademarks and designs registration.

Practice head(s):

Eran Presenti

Other key lawyers:

Avi Moreh; Tzili Olshan-Shariv


‘Excellent team, very professional, diligent, persistent and determined, but with the flexibility to move and change positions to achieve optimal results.’

‘M. Firon & Co Lawyers and Notaries encompasses several areas of legal activity. This strength serves us as clients. We have a single point of reference for all legal matters.’

Key clients




B.S Hapisga


MDT Technologies

Mr. Idan Gil


El Srad

Dan Hotels

Work highlights

  • Represented Zira in the local and international arena including in respect of several claims.
  • Represented XPHONE in a win before the registrar, who ordered to delete Orange’s trademark in Israel.
  • Represented B.S Hapisga in a dispute with MGA, an American company, which distributes LOL toys.

Naschitz, Brandes, Amir & Co.

Naschitz, Brandes, Amir & Co. acts on behalf of both domestic and global corporations in a number of intellectual property infringement claims and ownership disputes, most notably patent litigation. Practice head and intellectual property litigation expert Asa Kling is regarded as one of the ‘best IP lawyers in Israel’, and Sally Gillis is noted for handling complex opposition proceedings related to IP in Europe.

Practice head(s):

Asa Kling

Other key lawyers:

Sally Gillis


‘In my opinion Asa Kling is undoubtedly one of the best IP lawyers in Israel. Excellent.’

‘Asa Kling is an outstanding partner. His background as a former head of the Patent Office gives him particular credibility and insight for international clients.’

‘Deep knowledge of patent opposition and strategic advice on the subject.’

Key clients

Rafa Laboratories Ltd.

Mul-T-Lock Technologies Ltd.

Tavig – Israel Gruber Ltd.

International Fruit Genetics, Inc.

DesignerEyes, Inc. (Verso Israel, LLP, Verso USA, LLP)

TS Europe BVBA

Hevel Maon Enterprises Agricultural Cooperative, Ltd.

Municipality of Jerusalem

Check Point Software Technology

Selene S.P.A.

The Johns Hopkins University

Istituto Ortopedico Rizzoli

Signalitica Inc.

The University Of Western Ontario (Genomics)

Image Guided Therapy SA

JTEC Energy, INC.

ETH Zurich

Bar Ilan University

n.T.tao., Ltd.

High Hopes Ltd.

BioCatch Ltd.

E. I. Du Pont de Nemours and Company

Janssen Sciences Ireland Unlimited Company

The Trustees of the University of Pennsylvania

Montefiore Medical Center

Cytokinetics, Incorporated

H&D Wireless AB

Biowair Total Systems, S.L.

National Institutes of Biomedical Innovation, Health And Nutrition

Scioteq BVBA

Medshine Discovery Inc.

Tokai University Educational System

B3AR Therapeutics, Inc.

Albemarle Corporation

Safran Data Systems

Cloudinary Ltd.

Corteva Agrisciences (formerly Dow Agrosciences LLC, USA)

Sana Biotechnology, Inc.

Simplivia Healthcare

Work highlights

S. Friedman & Co. Advocates & Notaries

S. Friedman & Co. Advocates & Notaries assists clients with complex intellectual property transactions and disputes before various Israeli courts, including opposition proceedings before the Registrar of Trademarks and complex court proceedings before all courts in Israel. The department is led by Gavriel (Gabi) Disegni, who is highly experienced in copyright, trademark and design litigation, and includes IP law and commercial litigation specialist Liron Koren.

Practice head(s):

Gavriel (Gabi) Disegni

Other key lawyers:

Liron Koren


‘The team is very knowledgeable about both local and international intellectual property, provides practical and concise advice and quickly solves any IP problem.’

Key clients

Galilee Winecellar Joseph Gold & Sons Ltd

HaMashbir Lazarchan Department Stores Ltd

Alphex Ltd

Galilee Winecellar Joseph Gold & Sons Ltd

HaMashbir Lazarchan Department Stores Ltd

Charlie Fadida

Israel Hiking Maps

Yaniv G. Engineering and Construction Ltd

Work highlights

  • Represented Galilee Winecellar Joseph Gold & Sons in a wide-ranging dispute involving various proceedings against ZHS IP Worldwide regarding the registration and use of ELIT / ELITE trademarks in Israel.
  • Represented HaMashbir Lazarchan Department Stores in the filing of an objection against a trademark 365 Whole Foods Market filed by US company Amazon Technologies.
  • Represented Alphex against a patent infringement claim by Zehava Baranovich.

Shibolet & Co.

Shibolet & Co. regularly navigates complex cross-border intellectual property disputes for both Israeli and international clients. The department is led by commercial litigation expert Nati Agmon and includes cross-border litigation specialist Ofer Shapira and Tirza Less-Gross, whose litigation capabilities span IP disputes, most notably on trade secrets, as well as commercial litigation and civil dispute resolution.

Practice head(s):

Tamir Afori

Other key lawyers:

Ofer Shapira; Tirza Less-Gross; Gilad Goldenberg

Key clients



Holland and Knight LLP



Shiri Katz

Echo 99fm (radio station).


CDS – Patent attorneys

Ganiel Beauty Care


Radio Galey Israel

Gigi Cosmetics

Jafora Tabori Ltd.

Association of wedding hall owners

Association of retirement homes


Keshet Broadcasting

Partner – operator of OTT television platform



Schwartz-Arad Surgical Center

Golan Heights Winery and its subsidiary, Galil Mountains winery

Bazelet Pharma

Reichman University

Golan Plastic Products

Radio A-Shams

Klein, Koren, Cohen

Work highlights

  • Represented Jafora Tabori, the SCHWEPPES brand holder in Israel, and secured a precedent-setting win in the Supreme Court.
  • Represented Netflix in a lawsuit by Israeli performers’ group Eshkolot over royalties for their work on the OTT service.
  • Represented IVC RESEARCH CENTER in a lawsuit with Haaretz over copyright.

Salomon, Lipschütz & Co.

Salomon, Lipschütz & Co.’s IP department has recently handled a range of IP disputes, with a particular emphasis on trademark litigation. ‘Excellent litigatorNarda Ben Zvi leads the intellectual property and high-tech department, and is noted for her longstanding experience in representing clients before the Israeli courts in complex IP litigation proceedings. The team also includes technologies specialist Ori Kasir and Lena Mor.

Practice head(s):

Narda Ben-Zvi

Other key lawyers:

Ori Kasir; Lena Mor


‘Narda Ben Zvi is an excellent IP lawyer. She is an excellent partner for foreign clients and their lawyers, as well as a strong litigator.’

‘The team works in synchrony, with great respect and appreciation for each other. They are committed to the client – they fully understand the needs of the company, they study technological, regulatory and commercial issues in depth. They lead the case with great involvement and interest, and give the feeling that they are there for us at any time and for any issue. Professional and kind! Real partners.’

‘Ori Kasir is more than an external legal advisor to the company. He is a confidant who can be trusted, relied upon and walked with. He is super smart, professional, sharp, strategic and caring.’

Key clients


Beit Avi Chai

G. Nicoletti Trade S.p.A

Pitango UX Product Design Ltd.

Telzar 019 International Communication Services Ltd.

Work highlights

  • Acted for high-end furniture manufacturer G. Nicoletti Trade to restore its rights to the Nicoletti trademark and pursue the cancellation of the mark registered by Ohev Zion.
  • Defended Pitango UX Product Design in trademark litigation against infringement allegations brought by Pitango Venture Capital Management.
  • Acted for ASOCS in convincing the Israel Innovation Authority that a certain product developed by ASOCS is not subject to “an approved financial plan” under the Encouragement of Industrial Research and Development Law.

Ariel Dubinsky, Law Office

Ariel Dubinsky, Law Office routinely handles copyright and trademark litigation for a variety of domestic and international corporations. The team is jointly led by ‘experienced intellectual property lawyerAriel Dubinsky and copyright infringement specialist Ori Peretz.

Practice head(s):

Ariel Dubinsky; Ori Peretz


‘The lawyers in the firm are very professional and pay personal attention to the client. The firm is technologically advanced, and the service experience is pleasant.’

‘Dubinsky is very pleasant and professional. He is knowledgeable in the field and knows how to provide creative and effective solutions.’

‘What makes this firm unique is that it offers a combination of experience, expertise and innovation. Ariel is an experienced intellectual property lawyer and is committed to providing his clients with legal services of the highest quality.’

Key clients

Wenger S.A.


Natasha Denona


Ashley Furniture

Wilford Ltd

Women Who code

Ort Israel



Work highlights

  • Represented Women Who Code in a revocation that was initiated by RPG Holdings in a case of cancellation proceedings.
  • Represented Kaza in litigation of opposition proceedings filed against Kaza Food (owner of a trademark application) by Kaza (one of the largest furniture distributors.
  • Represented GEOX SPA against El Corte Ingles in litigation of opposition proceeding for the trademark SPHERICA.

Goldfarb Gross Seligman & Co.

Goldfarb Gross Seligman & Co.‘s IP department advises a range of companies from the media, entertainment and banking industries on all litigation matters related to intellectual property, encompassing copyright, designs and trade secrets litigation, where the team regularly represents clients before the Israel Patent Office, as well as in cross-border contentious proceedings. The department is jointly led by Eyal Price and Sa’ar Plinner, whose expertise in litigation matters spans trademarks, patents, copyrights and designs. Corporate, administrative and class action litigation partner Tzahi Halio is also noted for his IP litigation capabilities, with a focus on trademark and copyright matters.

Practice head(s):

Eyal Price; Saar Plinner

Other key lawyers:

Tzahi Halio

Key clients

EMC Israel Development Center Ltd.

Symantec Corporation

Dalia Power Energies Ltd.

The Altshuler Shaham Group

Bank Hapoalim B.M.

Israel Discount Bank Ltd.

Keshet Broadcasting (“Keshet 12”)


Medtronic plc

SatixFy Communications Ltd.

Insight Partners

Infront Sports & Media AG

Otonomo Technologies Ltd.

Laguna Health Inc.

Igentify Ltd.


DSP Group, Inc.

Celeno Communications (Israel) Ltd.

Attunity Ltd.

The Israeli Federation of Phonographs and Cassettes Ltd.

Shufersal Ltd.

Alonyal Ltd., McDonald’s Israel.




Melio Payments

General Mills Israel Ltd., Pillsbury Israel.

Siemens Industry Software Ltd.

NMC United Entertainment Ltd.

The Arison Group

QlikTech International AB


Adler Chomski Marketing Communication Ltd.

Tedy Development and Productions (1992) Ltd.

Fischer Pharmaceuticals Ltd. (“Dr. Fischer”)

Tadiran Group Ltd.

Papaya Global Ltd.

RedHill Biopharma Ltd.

Minerva Labs Ltd.

Storytel AB

Zimark Ltd.

Kodak Israel

Riseup Moments Ltd.

Work highlights