
Representing start-ups and mature companies throughout the trade mark life cycle, Arnon, Tadmor-Levy regularly assists with registrations before the Israeli Trademark Office. The practice also handles trade mark filings across multiple jurisdictions, including the EU, US, UK, China, and Japan. Brand and trade mark protection specialist, Lihi Katzenelson assists with selecting commercial names and rebranding portfolios for the registration and utilisation of trade marks. Key support is provided by Mayaan Malka-Rublin.
Legal 500 Editorial commentary
Accolades
Client satisfaction: Sector knowledge
Testimonials
Collated independently by Legal 500 research team.
- ‘The team is professional, efficient and pragmatic. As opposite counsel, the negotiations are always tough, but fair and reasonable.’
- ‘A very professional team that works very well together.’
- ‘Extremely knowledgeable, patient, friendly and service oriented.’
- ‘Reliable, fast, and with great predictions of legal outcomes.’
- ‘The firm is one of the largest in the market, yet the lawyers provide a level of attention and care that makes clients feel like their sole client.’
- ‘They combine deep expertise with a client-first approach, consistently offering the right advice, even when it may not align with their own immediate financial interest.’
Key clients
- Alcon Inc.
- DIRECT FINANCE OF DIRECT GROUP (2006)
- Electreon Wireless
- Windward
- The Phoenix Insurance Company Ltd
- The Phoenix Advanced Investments
- The Phoenix Mortgages (Gold)
- The Phoenix Pension And Provident Fund Ltd
- Agwa Farm
- Holmes Place International
- PLANCK RESOLUTION LTD
- Dawson Partners
Work highlights
Advised Windward on global trade mark portfolio management and filings, including securing registrations in the US, EU, Singapore, and Israel.
Advised The Phoenix Group on a multi-entity trade mark filing strategy.
Advised Marine Edge on the international registration of a highly-descriptive trade mark across the US, EU, Japan, and other jurisdictions, successfully securing protection despite obstacles.
Lawyers
Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.

Other key lawyers
Lihi Katzenelson; Mayaan Malka-Rublin
