
The IP offering at Baker McKenzie centres on trade mark and patent litigation, with the team leveraging extensive experience before the Chamber of Appeals and the Federal Criminal and Economic Courts, and advising a broad client base that includes both domestic and international companies. Alongside its contentious capabilities, the practice also handles non‑contentious IP matters, including licensing and IP transaction work. The group is led by the esteemed Bernard Malone, who is highly experienced in high‑stakes IP disputes and is noted for his work in trade mark litigation defence, anti‑counterfeiting enforcement and infringement actions; he also advises on trade mark and plant variety prosecutions and regularly assists technology companies and private equity clients on IP transactions. Senior associate Ana Paula Gallardo is a key practitioner, frequently supporting on trade mark, copyright and patent disputes, while associates Zulma Beatriz Labaronnie and Josefina Sánchez Moccero also contribute significantly across the team’s IP mandates.
Legal 500 Editorial commentary
Accolades
Client satisfaction: Lawyer & team quality
Client satisfaction: Sector knowledge
Client satisfaction: NPS ®
Testimonials
Collated independently by Legal 500 research team.
- Bernard Malone takes a personal interest in every matter, regardless of its complexity. This commitment ensures close monitoring of each case and personalized attention, reflecting a high level of dedication and care in every interaction.
- They provide fast, high-quality service, distinguished by their professional excellence. In terms of billing, they demonstrate a clear focus on client needs, adapting to specific requirements. They also offer very competitive rates.
- Baker is a prestigious international firm. Its long history in the market and the stability of its staff speak to its professionalism and excellent service.
- Great and practical advice in a timely fashion.
- Bernard and his team are always responsive and provide professional and business-focused advice.
- The individuals stand out for their commercial judgment, responsiveness, and deep subject-matter expertise. They are pragmatic, proactive, and focused on delivering clear, actionable advice rather than theoretical analysis, which differentiates them from many competitors. I have particularly valued their reliability, strong communication skills, and willingness to take ownership of matters, as well as the continuity of senior involvement and the collaborative way partners and associates work together as a cohesive team.
Key clients
- Swarovski Aktiengesellschaft
- Schlumberger Technology Corporation
- Honeywell International Inc.
- Caterpillar, Inc.
- 3M Company
- Medtronic, Inc.
- Yamaha Hatsudoki Kabushiki Kaisha
- Victoria's Secret Stores Brand Management, Inc.
- Williams-Sonoma, Inc.
- Citigroup, Inc.
- Nissan Jidosha Kabushiki Kaisha
- Vodafone Group PLC
Work highlights
Advised on a landmark trade mark litigation defense in Argentina, successfully overturning a preliminary injunction and leading consolidated cancellation proceedings, setting a precedent for evidentiary standards in IP disputes.
Represented multiple global brands in anti-counterfeiting enforcement in Argentina, coordinating Customs seizures of over 80,000 infringing products and prosecuting counterfeiters before criminal courts.
Acted for Fairtex Equipment Company Limited in a trade mark infringement action in Argentina, initiating cancellation proceedings and securing interim measures to restrict unauthorised use of the FAIRTEX mark, preserving brand integrity in a non-operational jurisdiction.
Lawyers
Hall of Fame
The lawyers at the very top of the profession, widely known and respected by peers and clients for their longstanding involvement in market-leading work.

Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.
Ana Paula Gallardo
Practice head
Bernard Malone
Other key lawyers
Ana Paula Gallardo; Zulma Beatriz Labaronnie; Josefina Sánchez Moccero
