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ARTICLE · 03 JULY 2024

Minnesota Governor approves new Consumer Data Privacy Act

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On May 24 2024, Senate Bill 4757, a bill for an act relating to commerce containing the Minnesota Consumer Data Privacy Act (the 'Act')...

United StatesPrivacy
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On May 24 2024, Senate Bill 4757, a bill for an act relating to commerce containing the Minnesota Consumer Data Privacy Act (the 'Act'), was approved by the Governor of Minnesota. The Act, which becomes effective on July 31 2025, aims to give Minnesota consumers more rights in connection with their personal data

Scope of the Act

The Act affects businesses located in Minnesota or that offer products or services to residents of Minnesota and meet certain thresholds regarding the control or processing of personal data. Specifically, it applies to:

(i) those that are handling (during a calendar year) the personal data of 100,000 or more consumers (excluding data for payment transactions) or those are handling the personal data of 25,000 or more consumers if such businesses derive over 25% of their gross revenue from selling personal data; or

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