Share on LinkedInShare on LinkedIn

ARTICLE · 05 DECEMBER 2024

Location, Location, Location: FTC Continues Data Broker Enforcement, Signals Policy Shift

Frankfurt Kurnit Klein & Selz PC
Frankfurt Kurnit Klein & Selz PC
Contributor
Frankfurt Kurnit Klein & Selz PC

Frankfurt Kurnit Klein & Selz PC

Founded more than 40 years ago as a boutique law firm servicing the entertainment and arts...

View firm profile
Explore more from Frankfurt Kurnit Klein & Selz PC

On December 3, 2024, the FTC issued two orders against location data brokers, highlighting the agency's continued focus on location data and foreshadowing its approach to privacy enforcement under new leadership.

United StatesPrivacy

On December 3, 2024, the FTC issued two orders against location data brokers, highlighting the agency's continued focus on location data and foreshadowing its approach to privacy enforcement under new leadership. It has increasingly targeted location data practices, acting under its Section 5 authority to prevent "unfair or deceptive acts or practices." These orders follow similar actions against X-Mode and InMarket earlier in 2024. In separate actions against Mobilewalla and Gravy Analytics and its subsidiary Venntel, the FTC found both companies engaged in unfair practices related to the collection, use, and sale of consumers' location data.

Gravy Analytics and Venntel: Monetizing Precise Location Data Without Consent

We operate a free-to-view policy, asking only that you register in order to read all of our content. Please login or register to view the rest of this article.

www.fkks.com

This post first appeared in Frankfurt Kurnit's Focus on the Data blog (www.focusonthedata.com). It provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

Originally published by the New York Legal Ethics Reporter

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

See more popular content from