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ARTICLE · 11 APRIL 2022

Implications Of The Utah Consumer Privacy Act

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Below we provide details on key provisions of the UCPA and highlight how it is different than other comprehensive privacy laws.

United StatesPrivacy
Natasha Kohne
Natasha Kohne
Michelle Reed
Michelle Reed
Jo-Ellyn Sakowitz Klein
Jo-Ellyn Sakowitz Klein
Rachel Kurzweil
Rachel Kurzweil
Lauren E. York
Lauren E. York
Tina M. Jeffcoat
Tina M. Jeffcoat
Dylan L. Moore
Dylan L. Moore
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With the recent signing of the Utah Consumer Privacy Act (UCPA) by Gov. Spencer J. Cox on March 24, 2022, Utah has become the fourth state to enact a comprehensive law addressing consumer data privacy, joining California, Colorado and Virginia. Similar to other comprehensive privacy laws, the UCPA gives companies doing business in the state nearly two years to comply, taking effect on December 31, 2023.

The UCPA bears a greater resemblance to the Virginia Consumer Data Protection Act (VCDPA) than to the California Consumer Privacy Act (CCPA) or the Colorado Privacy Act (CPA), and is more business-friendly than all three. You can read more about the specifics of each of these laws in our previous posts here and here.

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