Neutrogena, Customers In Class Cert Survey Fight

Multiple attacks on putative sunscreen purchaser class

Beach party

Plaintiffs' lawyers in a class action against Neutrogena were fighting hard in the Central District of California in October 2017. The plaintiffs were trying to win class certification for a group of consumers who allegedly purchased Neutrogena sunscreen based on labels claiming the products contained "naturally sourced sunscreen ingredients."

In support of their argument, the plaintiffs submitted a survey that polled consumers about the nature of the sunscreen ingredients. The survey purported to demonstrate that most of the consumers, when presented with the labels claiming natural sources, concluded that the products were made entirely of natural ingredients.