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ARTICLE · 12 MAY 2011

Google Buzz Settlement: Privacy Audits For 20 Years

Duane Morris LLP
Duane Morris LLP
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Google has entered into a settlement with the Federal Trade Commission (FTC) to address perceived privacy violations relating to the social network, Google Buzz.

United StatesMedia, Telecoms, IT, Entertainment

Reprinted with permission from FindLaw.com

Google has entered into a settlement with the Federal Trade Commission (FTC) to address perceived privacy violations relating to the social network, Google Buzz.

The Google Buzz settlement requires Google to implement a comprehensive privacy program and to be subject to independent privacy audits for the next 20 years.

Why could this end up being a big deal?

Google found itself in the cross-hairs of the FTC with respect to alleged deceptive tactics and violations of Google's privacy practices having to do with Google Buzz.

According to the FTC, Google had given its Gmail email users the impression that they could choose if they wanted to join the network, while the options for declining Buzz actually were ineffective.

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