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ARTICLE · 19 AUGUST 2020

Eclipsed By Evolving Law, Policy And Technology, Seminal Mobile Location Data Case Settled

Proskauer Rose LLP
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As a brief recap, the January 2019 suit was based on an allegation that TWC failed to sufficiently disclose to users of the Weather Channel app that locational data collected through the app was shared with third parties.

United StatesMedia, Telecoms, IT, Entertainment

This past week, the operator of the popular Weather Channel ("TWC") mobile phone app entered into a Stipulation of Settlement with the Los Angeles City Attorney, Mike Feuer ("City Attorney"), closing the books on one of the first litigations to focus on the collection of locational data through mobile phones. (People v. TWC Product and Technology, LLC, No. 19STCV00605 (Cal. Super., L.A. Cty, Stipulation Aug. 14, 2020)). While the settlement appears to allow TWC to continue to use locational information for app-related services and to serve advertising (as long the app includes some agreed-upon notices and screen prompts to consumers), what is glaringly absent from the settlement is a discussion of sharing locational information with third parties for purposes other than serving advertising or performing services in the app. Because applicable law, industry practice and the policies of Apple and Google themselves have narrowed the ability to share

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