Class Certification Sought In TCPA Lawsuit Against Bebe

Last week, the named plaintiff in a Telephone Consumer Protection Act ("TCPA") class action lawsuit against Bebe Stores, Inc. ("Bebe") filed a motion for class certification. The Plaintiff has sought to certify a nationwide class consisting of all people who provided their cell phone numbers to Bebe at one of Bebe's brick-and-mortar stores and subsequently received text messages from Bebe at any point from January 2010 through the present.

What are the allegations of the underlying TCPA lawsuit?

The Plaintiff has alleged that in connection with a transaction at a Bebe retail location, she provided her cell phone number believing that this was necessary in order to complete her transaction, and that the phone number would be used for no other purpose. She alleges that soon thereafter, she received an unsolicited text message from Bebe promoting its goods and services. Plaintiff claims that the text message was sent through use of an autodialer and without her