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ARTICLE · 21 JULY 2021

This Week At The Ninth: Manuka Honey And Waterslides

Morrison Foerster
Morrison Foerster
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Morrison Foerster

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This week, we take a look at a decision addressing what a "reasonable" consumer will know in purchasing a product (and distinguishing the Seventh Circuit in the process)...

United StatesLitigation, Mediation & Arbitration

This week, we take a look at a decision addressing what a "reasonable" consumer will know in purchasing a product (and distinguishing the Seventh Circuit in the process), and at another assessing the legality of Washington's pandemic-related shutdown of a waterpark.

MOORE v. TRADER JOE'S COMPANY

The Court holds that, given other information available to consumers, a potentially ambiguous label for "100% Manuka Honey" that is not 100% derived from Manuka nectar is not misleading as a matter of law.

The panel:  Judges Wardlaw, Collins, and Eaton (Court of International Trade), with Judge Wardlaw writing the opinion.

Key highlight: "[R]easonable consumers would necessarily require more information before they could reasonably conclude Trader Joe's label promised a honey that was 100% derived from a single, floral source. And, although Trader Joe's ingredient label listed 'Manuka Honey' as the only ingredient, which Plaintiffs argue 'reinforc[es]

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