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ARTICLE · 04 MAY 2023

Arbitrators Smother The Pillow King

Global Advertising Lawyers Alliance (GALA)
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Following the 2020 election, Trump-supporting right wing activist Mike Lindell, CEO of MyPillow, repeatedly and publicly claimed that he possessed data showing that China had interfered with the election.

United StatesLitigation, Mediation & Arbitration

Following the 2020 election, Trump-supporting right wing activist Mike Lindell, CEO of MyPillow, repeatedly and publicly claimed that he possessed data showing that China had interfered with the election. To further amplify his baseless claim, Lindell hosted a "Cyber Symposium" in August 2021 to make his data available to press, politicians, and cyber experts. There, he announced a contest, calling it the "Prove Mike Wrong Challenge". The contest announcement said that the participants "have one goal. Find proof that this cyber data is not valid data from the November Election. For the people who find the evidence, 5 million is their reward." One contestant, software developer Robert Zeidman, did indeed prove Mike wrong, showing that the data was not genuine election data, and he claimed the prize. Lindell refused to pay it. This arbitration followed.

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