WYHA? ECHO 911 Confusable With ECHO112 For Emergency Location Software, Says TTAB

The Board affirmed a Section 2(d) refusal to register ECHO 911  for "Computer software used to manage, store, and deliver enhanced emergency telecommunications information in the nature of E911 and 911 infrastructure and emergency location information for individuals in the event of an emergency," finding a likelihood of confusion with the registered mark ECHO112 for "Computer software, namely, smartphone application that is a lifesaving application that sends the user's location to local emergency services, worldwide." The "overly aggressive" approach of applicant's counsel, his "personal" attacks on the examining attorney, and his" numerous misguided or misleading arguments" surely did not help applicant's cause. In re RedSky Technologies, Inc., Serial No. 87411583 (December 19, 2019) [not precedential] (Opinion by Deputy Chief Judge Mark A. Thurmon).