R. Griffith Thomas, Editor-in-Chief of Allen's Trademark
Digest, has filed the following report regarding the recent
TTAB oral hearing in In re QVC, Inc.

During the 7th Annual ABA-IPL Trademark Day on Wednesday,
September 18, 2019, the Board conducted a live oral hearing. The
event was held at the United States Patent and Trademark Office in
the Clara Barton Auditorium (formerly Madison Auditorium).
The TTAB heard arguments in In re QVC, Inc., S.N.
86670074, involving QVC, Inc's application to register the mark
DENIM & CO. for "women's clothing,
namely, shirts, dresses, skirts, tops, bottoms, sweaters, shorts,
pants, jackets, leggings, t-shirts made of materials other than
denim all sold through interactive television and interactive
online media wherein the clothing products offered for sale are
modeled and whereby detailed information regarding such clothing
products is provided including information as to the fabrics and
materials from which such clothing