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ARTICLE · 28 JULY 2014

An Objective View Of WOOOOOO

I have not watched a football game in as long as I can remember (Super Bowl, included).

United StatesIntellectual Property
Stites & Harbison PLLC
Stites & Harbison PLLC
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I have not watched a football game in as long as I can remember (Super Bowl, included). I only state that to support my assertion that I am a disinterested outsider for purposes of ranking the newly issued service mark to the University of Arkansas for WOOOOOOOO. PIG. SOOIE! WOOOOOOOO. PIG. SOOIE! WOOOOOOOO. PIG. SOOIE! RAZORBACKS! 

For context, it is properly used by a person who is affiliated with the University screaming it at a sporting event. It is used to identify "Collegiate Athletic and Sporting Events." I had never really heard of it until this week, I swear. It turns out that many people seem to have strong opinions about it though. 

So let's take a look at where a disinterested trademarkologist would rank it.

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