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ARTICLE · 13 NOVEMBER 2014

Purchasing Business Insurance For Startups

Buying insurance can be a daunting task, particularly for venture-backed startups. The market for relevant insurance products tends to be fragmented and a finding a broker that understands tech can be tough.

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Buying insurance can be a daunting task, particularly for venture-backed startups. The market for relevant insurance products tends to be fragmented and a finding a broker that understands tech can be tough. Sometimes, just getting the ball rolling can be confusing!

With that in mind, here's an introduction to purchasing insurance:

WHAT TO DO:

1. Vet Your Broker

While there are some generalists out there, most brokers earn their success by mastering an industry. Make sure that your broker fully understands your business model and where the inherent risks to your company lie. A good broker will look at your company from all angles and leave no stone unturned. How do you make this choice? Same as any business partner, vendor, or service provider.

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