Regulation of per- and polyfluoroalkyl substances (PFAS) in consumer products continues to accelerate across the United States at the state level. In addition to phase-outs and bans on certain consumer products containing PFAS, state regulators are turning to labeling requirements as a tool to drive transparency and liability.
One notable recent development comes from New Mexico. The New Mexico Environment Department (NMED) formally proposed a rule to require consumer-facing labels on products containing intentionally added PFAS. On March 23, the New Mexico Environmental Improvement Board (NMEIB) officially approved the rule, making New Mexico the first state to require such labels on all products containing PFAS, even if those products are currently exempt from reporting/disclosure obligations to the state. The labeling requirements will go into effect January 1, 2027.
