ARTICLE · 05 NOVEMBER 2021

Five Things You Need To Know About Attorney General Enforcement Actions

Mac Murray & Shuster

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A conversation with Helen Mac Murray, Founding Partner, Mac Murray & Shuster, LLP

United StatesConsumer Protection

Helen Mac Murray

A conversation with Helen Mac Murray, Founding Partner, Mac Murray & Shuster, LLP

Do You Need to Worry About Consumer Protection Laws?

The short answer is yes.

A quick primer: Consumer protection laws are an important tool in the arsenals of state attorneys general (AGs), and their offices are quick to take targeted enforcement action against any business found to be engaged in unfair or deceptive marketing or advertising practices. AGs may work independently or together across states, and may also collaborate with federal regulators in actions against allegedly violating businesses.

Regulatory enforcement actions usually begin in the form of a letter and/or a subpoena and request for extensive information. Settlements for these actions can require the business in question to refrain from the alleged violating practice in the future and pay civil penalties that can range from tens of thousands to millions of dollars.

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