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ARTICLE · 14 JUNE 2021

AI & Algorithms (Part 4): The FTC's Guidance On AI

Although the U.S. has no federal law that specifically regulates artificial intelligence (AI), the Federal Trade Commission (FTC) has indicated that it may be preparing to exercise its consumer protection authority with respect to AI deployment.

United StatesConsumer Protection

Although the U.S. has no federal law that specifically regulates artificial intelligence (AI), the Federal Trade Commission (FTC) has indicated that it may be preparing to exercise its consumer protection authority with respect to AI deployment.  In May, the FTC issued new guidance for the use of AI, building upon its 2020 AI guidance and its 2016 report on big data. And FTC Acting Chair Kelley Slaughter has stated in public remarks that the Commission will be exploring concerns relating to algorithmic harms, including bias and discrimination. Organizations deploying AI systems in the U.S. are advised to familiarize themselves with the FTC guidance in order to make sure that their uses of AI are in compliance with U.S. consumer protection requirements.

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