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ARTICLE · 08 NOVEMBER 2010

Website Terms And Conditions

Keystone Law
Keystone Law
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Keystone Law

Keystone Law

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A website presence is a fundamental tool for an expanding business, whether just for advertising or for providing an online sales channel.

United KingdomMedia, Telecoms, IT, Entertainment
Lyndsay Gough
Lyndsay Gough

A website presence is a fundamental tool for an expanding business, whether just for advertising or for providing an online sales channel.

An alluring website is the first step, but legal issues governing the operation of a website and sales from it cannot be overlooked. Appropriate terms and conditions are not only an essential legal requirement, but a vital means of gaining customer confidence and building a credible brand.

Be aware of the legal regime

Any organisation advertising or trading on the internet, whether a fledgling business or an established operation expanding its e-commerce presence, is subject to a panoply of laws. Most of these already apply to the traditional retailer, but there are many additional provisions which apply to online operators and others trading at a distance which can trip up the unwary trader and create avoidable problems.

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