Many organisations spend much of their time considering what
Westminster thinks about them. Parliament dominates their thoughts
and they rightly build public affairs and stakeholder engagement
programmes around Members of Parliament, Select Committees,
advisers and the impact they can have. But they wrongly forget
about Brussels and the European Union.
Some sectors, such as financial services, are extremely aware of
the power of Brussels and spend a lot of time and effort engaging
with the European institutions. Others, however, do not give
Brussels the care and attention it deserves. That leaves them
vulnerable to not only being unaware of policy and regulatory
changes that could impact their business and therefore not managing
risks effectively, but also means they are failing to make the most
of opportunities to input positively into legislation.