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ARTICLE · 25 SEPTEMBER 2020

Gaming For Good – Why Charities Should Be Getting Involved

Taylor Vinters
Explore more from Taylor Vinters

Charities have traditionally used physical events such as sponsored marathons to raise awareness and funds for their charitable purposes.

United KingdomCorporate/Commercial Law
Kieran John
Kieran John
Elliot Stafford
Elliot Stafford

Charities have traditionally used physical events such as sponsored marathons to raise awareness and funds for their charitable purposes. But due to COVID-19, large-scale physical events look an unlikely prospect - at least in the short term.

This will be a challenge for every charity, but one that could provide the stimulus to implement an innovative digital strategy based around gaming - potentially using contactless donations, crowdfunding or voice assist tech (as we've explored previously).

This article explores how charities can embrace Gaming for Good and what they should consider before joining this exciting movement.

What is Gaming for Good?

Gaming for Good, an offshoot of Tech for Good, is a movement that taps into the (sometimes fragmented) multi-billion dollar video games market.

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