Surveying The Field

Smith & Williamson is always keen to provide the highest quality service to clients. We monitor client satisfaction and perception of our services in the marketplace and so recently commissioned a survey from Resolve Marketing UK Limited. 33 clients (finance directors (FDs) and audit committee chairs) and 35 nonclient FDs were interviewed. A number of conclusions were drawn regarding Smith & Williamson specifically, as well as perceptions about the audit market generally. The survey also enquired as to what are the current concerns of FDs. We were able to compare results to those of a similar survey undertaken on behalf of Smith & Williamson in 2007.

Challenges for the RP sector