Hike In Dubai Tourism

In 2016, an increase in visitors from the GCC - India, Pakistan, China, Britain and Russia - stimulated a rise of 5% to 14.9 million in Dubai tourism despite a period of unanticipated macro-economic disruptions to its largest source markets, unfavorable international factors and guarded global consumer sentiments. This growth in 2016 is followed by a 4 year CAGR (compound annual growth rate) of 8%, twice the global travel industry growth and is expected to hit a target of 20 million visitors by 2020, thus achieving Dubai's 2020 goals.

Dubai has established itself as the fourth most visited city in the world, delivering top value to the domestic economy with its ruling number 1 position in terms of per tourist spend. This is owed to Dubai's forceful marketing strategies and varied initiatives coupled with new hotels, excursions and attractions, including Dubai Parks and Resorts, IMG and City Walk.