Data Protection In Advertisements

The Advertisement Board ("Board"), at the meeting dated 12 March 2024 and numbered 343, examined websites that require membership as a pre-condition for making purchase at the website. As part of this examination, the Board assessed whether any additional personal data, beyond the mandatory and necessary information for the purchase process, was requested from consumers, whether the conditions for unsubscribing were made more difficult compared to the methods specified for subscribing, whether the consumer's consent for cookies and commercial communication was left to their preference along with the membership agreement, and whether personal data was shared with third parties for targeted advertising or marketing purposes.¹