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ARTICLE · 25 JUNE 2026

Publishing Rights In Online Use - 2026

Gün + Partners
Gün + Partners
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Gün + Partners

Gün + Partners

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As AI-driven systems reshape content creation and dissemination, the debate over copyright in online publishing intensifies. Major developments in France show publishers allocating AI licensing revenues to journalists, while AI-powered search results dramatically reduce traffic to news websites, threatening traditional business models and prompting new regulatory approaches worldwide.

TurkeyIntellectual Property

As digital technologies continue to transform the publishing industry, the debate on copyright in online use is intensifying at an unprecedented pace. In particular, the integration of artificial intelligence (“AI”)-driven systems into content creation and dissemination processes is reshaping the balance between publishers and digital platforms. Against this backdrop, it is clear that the regulatory framework established under the 2019 European Union (EU) Directive on Copyright in the Digital Single Market (“Directive”), have entered a new phase shaped by AI.

As discussed in our previous publications1 on the subject, the Directive sets out provisions regarding content creators’ rights to license the online use of their works, as well as their entitlement to fair remuneration.

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