Franchising agreements constitute a preferred business
relationship in many sectors such as food and beverage, education,
petroleum, tourism and logistics. Franchising agreements are
framework agreements and may require the conclusion of more than
one agreement between the franchisor and the franchisee, which give
rise to mutual rights and obligations. In franchising agreements,
the franchisor grants a kind of commercial privilege to the
franchisee in return for a fee. This privilege includes the use of
intellectual rights such as trademarks, patents, licenses,
know-how, which are included in the franchisor's well-known
business. Since the franchisee pays for this privilege, the
franchisor thus generates income. The franchisee, on the other
hand, does not have to establish a brand new business, but is
included in an "established order", so to speak, and is
involved in commercial life with less risk thanks to the reputation
and trust created by the franchisor in the