On October 9, 2023, the Trade Competition Commission of Thailand
("TCCT") announced its plan for 2024 to
focus primarily on competition, unfair trading, and antitrust
policies for e-commerce businesses with a value of over THB 100
billion (approximately USD 2.87 million).
In light of the global digital business trends, more business
operators are opting to expand their operations through online
digital platforms. As e-commerce platforms exert increasing
influence on global market trends, competition regulators face
heightened challenges, particularly in addressing mergers in the
digital market which can lead to dominant market control.
The pervasiveness of digital business has impacted
Thailand's commercial landscape through the burgeoning sectors
of e-commerce, e-services, and e-logistics. The TCCT has focused
its attention on the expansion of digital platform businesses in
Thailand, including Shopee, Lazada, Line Shopping, and foreign
platforms such as Amazon,
