With the year coming to end, many companies will be hosting
year-end events to celebrate and close off the year. During these
festivities, memories are often being captured in photographs.
These may end up being circulated internally for employees to
enjoy, posted on company LinkedIn pages or maybe even used in the
company's marketing materials. However, just because these
images are captured at a work event or for fun, does not mean that
data privacy law does not apply.
Under the Protection of Personal Information Act, 2013
(POPIA), photos which contain information that can identify a
person, are considered personal information. Photos can also
inadvertently reveal special personal information of a person, such
as race, ethnic origin, health and religious beliefs. When
processing special personal information, responsible parties need
to take extra precautions to ensure that the processing of such
special personal information complies with POPIA.