The Rugby World Cup win and the fervour which surrounds this
glorious win remain fresh in almost every corner of South African
society. Not only did this magnificent achievement demonstrate the
effect of sound leadership on the nation's success, it also
created a group of individuals who will forever be regarded as
legends to South African society and to rugby fans worldwide. Being
a legend, however, does come at some cost, and for sports stars it
raises multiple questions around the demand to feed the passion of
fans and a demanding media versus the individual legend's right
to privacy. In this week's feature article, we touch on some of
the issues that sports stars and their teams need to consider from
a privacy law perspective.
