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ARTICLE · 11 JULY 2014

Redskins - And Other Offensive Trade Marks

The US TTAB ruled that registrations for the trade mark Redskins are to be cancelled because they contain ‘matter that is likely to disparage’.

South AfricaIntellectual Property

The recent ruling of the US Trademark Trial and Appeal Board ('the Board') that registrations for the trade mark Redskins are to be cancelled because they contain 'matter that is likely to disparage' made headlines around the world. The Board found that some 30% of Native Americans would be offended by the term, and that this qualifies as a substantial proportion of the relevant class. It also held that a defense of acquiescence or delay in challenging the registrations ('laches' as it's sometimes called) could not be raised because this was a matter of public interest rather than one that affected the interests of a single complainant.

The Redskins issue has, by all accounts, been dragging on for some 20 years, and there is still no guarantee that it is over. The Washington Redskins, the football team that owns the registrations, can apparently still file an appeal. It is also quite possible that, irrespective of what the final ruling is, the team will simply

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