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ARTICLE · 06 SEPTEMBER 2011

"Harmony" Within The Gap Camp

Spoor & Fisher
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Squabbling over the legal right to the Gap brand in South Africa and who owns the brands, have at last been settled between the Durban based clothing manufacturer, Kingsgate Clothing and Gap Inc after years of dispute.

South AfricaIntellectual Property
Aletia Van Rooyen
Aletia Van Rooyen

Squabbling over the legal right to the Gap brand in South Africa and who owns the brands, have at last been settled between the Durban based clothing manufacturer, Kingsgate Clothing and Gap Inc after years of dispute.

All of the Gap trademarks and related intellectual property (in South Africa and neighbouring countries) were assigned to the international brand owner, Gap Inc.

During 1973 Gap brand was trademarked in South Africa by Mr Hirsch independent from Gap US, not yet known locally or internationally.

Salt of the Earth was taken over by AM Moolla during the early eighties who registered another Gap logo in 1988, this time an obvious copying of the Gap logo. Salt of the Earth continued to register the trade mark Gap Kids, Gap had adopted and registered in 1985.

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