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ARTICLE · 24 FEBRUARY 2012

Promotional Competitions Under The CPA 2008

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The Consumer Protection Act, 68 of 2008 (the "CPA"), came into effect on 31 March 2011 and is likely to have certain far-reaching implications for the promoters of promotional competitions, especially competitions which are conducted using SMS or MMS technology.

South AfricaConsumer Protection
Neil Taylor
Neil Taylor
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The Consumer Protection Act, 68 of 2008 (the "CPA"), came into effect on 31 March 2011 and is likely to have certain far-reaching implications for the promoters of promotional competitions, especially competitions which are conducted using SMS or MMS technology.

Overview Many corporates including a number of multi-national companies make use of promotional competitions and, in particular, promotional competitions which are conducted using short message service ("SMS") or multi-media message service ("MMS") technology. Until 31 March 2011, promotional competitions were regulated by section 54 of the Lotteries Act 1997 (the "Old Act"). This position changed with effect from 31 March 2011 when section 54 of the Old Act was repealed .

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