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Commenting on the Chancellor’s investment in science and innovation announced in today’s Budget, including £140 million in world class research on the infrastructure and cities of the future and £40 million in research into the Internet of Things, David Cobb, technology partner at Deloitte, said:

Consumer products companies need to deliver a “win/win/win” – the right products for the consumer/shopper, with a proposition that works for each customer, and which also delivers the growth and profitability expectations of the manufacturer.