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The impact of influencers or content creators in the field of advertising is an undeniable phenomenon of contemporary society in which Spain leads the way in Europe.

The Provincial Court of Madrid recently issued its appeal decision in the dispute originated from the slogans used by P&G in advertising the Gillette's razor blades.

Spain's National Markets and Competition Commission has sanctioned three major social media influencers for violating audiovisual communication laws. The penalties address failures in clearly identifying commercial content, inadequate protections for minors, and improper pharmaceutical advertising across video platforms and social networks.

El Tribunal de Justicia de la Unión Europea examina si la Directiva sobre comercio electrónico se aplica a plataformas de vídeos que alojan contenido promocional de juegos de azar, y analiza bajo qué circunstancias estos proveedores pueden quedar exentos de responsabilidad cuando celebran contratos de asociación comercial con creadores de contenido.