The Guidelines also require that the production date and use by period of the health food be clearly marked on the sales package, along with the producer's service hotline.

The Jinhua Intermediate Court of Zhejiang Province concluded an unfair competition lawsuit between Guangdong Kuai Ke E-Commerce Co., Ltd. ("KK") and Yiwu Sanwei Brand Management Co., Ltd. ("Yiwu Sanwei")...

This Legal Briefing focuses on retail compliance and best practices in China, and China's strict rules on advertising.

Many brands have already introduced marketing campaigns in China in connection with the country's upcoming 70th anniversary.

On December 24, 2014, the second amendment to the draft PRC Advertising Law (Amendment) was released, proposing more requirements for advertising companies and endorsers in the PRC.

The State Administration of Industry and Commerce and Ministry of Commerce jointly issued the Regulations on Foreign-invested Advertising Enterprises which came into effect on 1 October 2008 and replace regulations issued in 2004.

Merchandising rights allow the rights holder to commercialise a specific name or image often associated with a work of literary fiction, a motion picture film, a sportsman or some other real or fictional character.

A new tax circular relating to the increase of the cap on deductible advertisement and promotion fees in China’s pharmaceutical, cosmetic and beverage industries.was introduced on 31 July 2009 (“Circular”).

Chinese e-commerce platform Pinduoduo has stepped up efforts to regulate artificial intelligence-related content and services on its platform, as authorities move to strengthen oversight of the rapidly developing AI sector.

Based on financial data, brand strength and analysis of consumer behaviors, the top 500 valuable Chinese brands in 2017 were released in Beijing a few weeks ago.

Several new or enhanced provisions in the law could impact marketing and promotional activities in China.

As global e-commerce sales continue to rise, more brands are placing their goods online and attracting new customers.

With regard to whether the patent products involved in the case have achieved commercial success, the Supreme People's Court held that when it is difficult to judge the inventiveness of the...

May 21 usually marks the start of Xiaoman ("little full", referring to buds of grain), the 8th solar cycle in the traditional Chinese lunar calendar, often associated with new growth and...

As we step into 2024, China's market regulation authorities continue their vigilant oversight against illegal activities undermining fair competition.

The local government departments in China are aggressively enforcing PRC laws on advertisement.

In December 2023, China's National Press and Publication Administration introduced draft regulations with potentially significant implications for the online gaming industry.

Cathy Liu shares some recommendations for brands doing business in China following the latest online promotion and advertising trends,

Recently, an online lecture on the theme of "Legal Risk Prevention and Control in Various Marketing Scenarios of Product Promotion" jointly organized by and Lusheng Law Firm...

Revised Specification for Certification of Cross-border Transfers of Personal Information Issued in China