News of the new cookie regime is slowly filtering its way
through to website owners, but whilst many have taken active steps
towards compliance, many more have yet to take any action, despite
new laws on cookies coming into force in the UK more than a year
ago.
What are Cookies?
Cookies are small data files which most website operators place
on the browser or hard drive of their user's computer. Cookies
may gather information about the user's use of the website or
enable the website to recognise the user as an existing customer
when he/she returns to the website at a later date. They have also
been used to collect information about the user which allows the
website operator or a third party to create a profile of the user,
his/her preferences and his/her interests for the purpose of
serving the user with targeted, interestbased advertising.