As the COVID-19 pandemic continues, retailers have been required
to adapt quickly to ensure that their online market place is
established, up-to-date and secure not only in order to continue to
sell their goods, but to keep their brand relevant and active as
the economy remains in this uncertain period.
Online revenues have experienced significant growth since the
outbreak of COVID-19, while retailers have had to build their
online capabilities as well as increasing capacity to service
growing demand. The retail sector has been managing increased
online volumes while some have needed to close for a period of time
in order to ensure safe employee working conditions.
While cloud service providers such as Amazon Web Services,
Microsoft Azure and Google Cloud Platform can allow for online
retail stores to be set up and expanded quickly, the daunting shift
to a focus on online commerce within a short space of time has been
a source of considerable difficulty and expense