In the digital age, content distribution and consumption have
evolved rapidly, increasing access to creative works while
amplifying concerns about copyright infringement. Unauthorized
distribution of digital content leads to revenue loss and
disruption of licensing agreements. It also exposes content to
misuse or alteration, which can harm the credibility of the
author/creator and diminish the value of the original intellectual
property.
Content creators, publishers, and distributors of digital media
are increasingly investing in robust online content protection
strategies to combat piracy. However, despite steady growth in
subscriptions to digital services and online publications, these
platforms continue to suffer significant revenue losses due to
digital piracy. For example, although Netflix invested over $12
billion in original content in 2020, analysts cautioned that
widespread piracy could dissuade potential subscribers by offering
the same content for free,