The increasingly crucial role played by intellectual property in the success of a business has compelled individuals and enterprises to take proactive steps towards protecting their IP assets, sometimes even before businesses have taken off. In particular, the past few years have witnessed a remarkable upsurge in trademark filings. However, when an individual or entity decides to file a trademark application, a common dilemma is whether to file a multi-class application or single-class applications for the different classes of goods or services.
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